Asakusa Travel Guide

Tourist Guide

A traditional red and white building with a staircase leading up to a shrine.
A traditional building with a curved roof, surrounded by lush green trees and a well-maintained garden.
A traditional red pagoda with ornate decorations and a crowd of people in front.
A traditional Japanese garden with a stone lantern, bamboo flags, and vibrant azaleas.
A traditional Japanese shrine with a tiled roof and red pillars.

Follow the footsteps of centuries of worshippers along a street filled with traditional snack stalls and through the gates of one of Tokyo’s most popular temples.

Asakusa’s gentle charm contrasts against the typically hectic atmosphere of modern Tokyo. Many of the buildings you’ll see here are post-World War II reconstructions however, this district’s long history is still evident in its old-world pace. Visit the temple Sensō-ji, one of Asakusa’s most famous attractions, known for its distinctive red colouring and status as Tokyo’s oldest temple.

During the Edo Period, this area was considered to be outside Tokyo’s city limits, making it an ideal setting for a red light district. Note that after spending decades as one of Tokyo’s most popular entertainment areas, much of the original Asakusa was destroyed during World War II.

The traditional route to Sensō-ji is via Nakamise Street, an attraction in itself. Enter Nakamise Street through the imposing Kaminarimon, or “Thunder Gate,” notable for its enormous red paper lantern. Vendors on this famous shopping street have sold snacks and souvenirs to temple visitors for centuries. Here, find folding fans, yukata robes and other traditional souvenirs.

Sensō-ji, dedicated to the bodhisattva of compassion, attracts more than 30 million visitors annually. Visit in the early morning to enjoy this spectacular temple without the distraction of crowds. The Buddhist temple is also quieter in the evening and looks particularly lovely when lit up after dark.

While you’re in Asakusa, sample Tokyo street food. Nakamise Street is famous for its ningyo-yaki, fried sponge cakes filled with red bean paste. Although these snacks are prepared all over Japan, on Nakamise Street they’re made in the shapes of well-known Asakusa attractions.

Save time to stroll through tranquil Sumida Park, which offers gorgeous views of the famous Tokyo Skytree across the Sumida River. Head to Asakusa Pier and take a sightseeing cruise down the river. The popular route that runs between Asakusa and Odaiba offers a beautiful perspective of the city.

Asakusa is easy to reach by both metro and train lines. Visit any time of day, but expect many shops to begin closing around dusk. Sensō-ji is open year-round and admission is free.


Stay near popular Asakusa attractions

Activities


Our pick of the best Asakusa Hotel Deals

Asakusa Tobu Hotel

Asakusa Tobu Hotel

3.5 out of 5
1-1-15 Asakusa Tokyo Tokyo
The price is NZ$189 per night from 13 July to 14 July
NZ$189
13 July - 14 July
Stay at this hotel in Tokyo. Enjoy free Wi-Fi, breakfast (surcharge) and parking (surcharge). Our guests praise the helpful staff and the clean rooms in their ...
9.4/10 Exceptional! (1,080 reviews)
"We enjoy our stay. Will definitely stay again next time we are back in Japan."

Reviewed on 6 July 2026

Asakusa Tobu Hotel
Richmond Hotel Premier Asakusa International

Richmond Hotel Premier Asakusa International

4 out of 5
2-6-7 Asakusa Tokyo
The price is NZ$172 per night from 26 July to 27 July
NZ$172
26 July - 27 July
Stay at this hotel in Tokyo. Enjoy free Wi-Fi, breakfast (surcharge) and parking (surcharge). Our guests praise the breakfast and the helpful staff in their ...
9.4/10 Exceptional! (2,221 reviews)
"Great staff and location. Wonderful amenities for all those visiting."

Reviewed on 7 July 2026

Richmond Hotel Premier Asakusa International
The Kanzashi Tokyo Asakusa

The Kanzashi Tokyo Asakusa

3 out of 5
2-27-10 Asakusa Tokyo Tokyo
The price is NZ$104 per night from 13 July to 14 July
NZ$104
13 July - 14 July
Stay at this hotel in Tokyo. Enjoy free Wi-Fi, a 24-hour front desk and daily housekeeping. Our guests praise the helpful staff and the clean rooms in their ...
9.2/10 Wonderful! (490 reviews)
"10/10 very clean, and the staff is very helpful. Forwarded my luggage with them and it was there waiting for me during check in at my next hotel."

Reviewed on 27 June 2026

The Kanzashi Tokyo Asakusa
Richmond Hotel Asakusa

Richmond Hotel Asakusa

3 out of 5
2-7-10 Asakusa Tokyo Tokyo
The price is NZ$204 per night from 13 July to 14 July
NZ$204
13 July - 14 July
Stay at this hotel in Tokyo. Enjoy free Wi-Fi, breakfast (surcharge) and in-room massages. Popular attractions Sensoji Temple and Tokyo Skytree are located ...
9/10 Wonderful! (616 reviews)
"Very convenient location, friendly staffs."

Reviewed on 6 July 2026

Richmond Hotel Asakusa
HOTEL TAVINOS Asakusa

HOTEL TAVINOS Asakusa

3 out of 5
2-18-8 Asakusa Tokyo Tokyo
Fully refundableReserve now, pay when you stay
The price is NZ$109 per night from 12 July to 13 July
NZ$109
12 July - 13 July
Stay at this hotel in Tokyo. Enjoy free Wi-Fi, a 24-hour front desk and laundry facilities. Our guests praise the helpful staff in their reviews. Popular attractions ...
8.8/10 Excellent! (593 reviews)
"Very small rooms but thoughtfully designed"

Reviewed on 6 July 2026

HOTEL TAVINOS Asakusa
Asakusa View Hotel Annex Rokku

Asakusa View Hotel Annex Rokku

4 out of 5
2-9-10 Asakusa Tokyo Tokyo
The price is NZ$260 per night from 4 Aug to 5 Aug
NZ$260
4 Aug - 5 Aug
Stay at this hotel in Tokyo. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the breakfast and the helpful staff in their ...
9.6/10 Exceptional! (972 reviews)
"Great location in Asakusa. Within walking distance to attractions and metro. Great breakfast!"

Reviewed on 6 July 2026

Asakusa View Hotel Annex Rokku
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Our guide on where to stay in Asakusa

Find the best Asakusa areas for the activities you enjoy most. Learn more about Asakusa
Learn more about Asakusa

Shinjuku

Known for its fantastic nightlife and popular shops, there's plenty to explore in Shinjuku. Check out top attractions like Shinjuku Subnade and Samurai Museum, and jump on the metro at Shinjuku-sanchome Station or Shinjuku-nishiguchi Station to see more of the city.

Shibuya

Shibuya is highly notable for its popular shops, and you might want to visit top sights like Shibuya Crossing and Yoyogi National Gymnasium. See more of Tokyo by jumping on the metro at Shibuya Station or Meiji-jingumae 'Harajuku' Station.

Ginza

Enjoy the popular shops in Ginza. Ginza Six is a worthwhile stop, and you can jump on the metro at Ginza Station or Higashi-ginza Station to see more of Tokyo.

Ueno

Travellers choose Ueno for its ample dining options. Hop aboard the metro at Ueno-okachimachi Station or Ueno-hirokoji Station and check out top sights like Ameyoko Shopping District.

Maihama

Ample dining options, beautiful seaside views, and thrilling amusement parks are just a few top things to explore in Maihama. A visit to Tokyo DisneySea® or Tokyo Disneyland® might round out your trip, and you can jump aboard the metro at Tokyo DisneySea Station or Resort Gateway Station to get around town.



Asakusa Travel Guide

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