Seoul Travel Guide

Tourist Guide

Seoul showing modern architecture and a city as well as a small group of people
Myeongdong featuring shopping as well as a small group of people
Seocho-gu which includes a river or creek, a city and night scenes
Lotte World Tower showing a bay or harbour, a high-rise building and a city
Myeongdong showing a city and central business district as well as a small group of people

Seoul Travel Guide Video

This South Korean metropolitan capital city is a mix of busy markets and thumping nightlife, sitting happily alongside palaces and peaceful teahouses.

An intoxicating blend of the past and the present, vibrant Seoul has plenty to see and do. Independent fashion boutiques, contemporary art galleries and modern restaurants rub shoulders with historic palaces, impressive gardens and traditional teahouses.

The people of Seoul are warm, friendly and welcoming to visitors. Many of the older population don’t speak English, but the younger Seoulites will be more than happy to help you out and practice their language skills at the same time!

Korea has had its fair share of hardships, and physical evidence of its turbulent history can be seen throughout the capital. Nowhere more so than in the Five Grand Palaces, all of which have been destroyed or damaged through the centuries. The Grand Palaces have now all been restored, and are home to many of the country’s most treasured artefacts.

Seoul has a fun and eclectic nightlife, with a varied selection of good bars, music venues and clubs dotted throughout the city. Start your evening at Hongdae Young Street and see where the night takes you! Seoul is a shopaholic’s dream, with traditional craft shops at Insadong, designer shopping at Myeongdong and the enormous Dongdaemun Market, ideal for bargain hunters.

If history and culture is more your thing, then head to Chongdong Theatre, which hosts traditional music, dance and performance. Dive into Seoul’s excellent food scene by starting with the cheap road-side stalls and eateries that serve up everything from pork donkas to kalguksu noodles and the Korean national dish kimchi. Kimchi is a spiced fermented vegetable (usually cabbage), and even has an entire museum dedicated to it in the form of the Pulmuone Kimchi Museum! After you’ve had your fill, head to a classic teahouse to relax.

But Seoul is not all bright lights and inner-city madness. The serene Cheonggyecheon Stream is a winning combination of a natural park, local art exhibition and wildlife display, situated in the very heart of the city.

The best times to visit are between March and May or from September to November, when the climate is at its mildest. The summers can be incredibly hot and the winters very cold. The city has a fast and efficient subway system, which is considered to be one of the best in the world.

Where to stay in Seoul

Myeongdong featuring shopping, night scenes and street scenes

Myeong-dong

Enjoy the popular shops in Myeong-dong. Myeongdong Street is a worthwhile stop, and you can jump on the metro at Myeong-dong Station or Euljiro 1-ga Station to see more of Seoul.

Myeong-dong
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Gangnam-gu

4.5/5(53 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Seven Luck Casino Seoul Gangnam Branch and Seonjeongneung Royal Tombs. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
Hongdae featuring street scenes, a city and signage

Hongdae

You might take some time to check out the abundant dining options in Hongdae. Spend some time visiting top spots like Hongdae Street, and catch the metro at Hongik University Station or Mangwon Station to see more of the area.

Hongdae
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Dongdaemun-gu

4/5(3 area reviews)

You might enjoy the shopping while in Dongdaemun-gu. Gyeongdong Market is a notable sight, and you can get around town at Yongdu Station or Jegi-dong Station to see more of the city.

Dongdaemun-gu
Gwangjang Traditional Market which includes signage

Jongno-gu

4.5/5(45 area reviews)

Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Sejong Cultural Center and National Museum of Korean Contemporary History. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.

Jongno-gu
Dongdaemun Design Plaza which includes modern architecture as well as a couple

Jung-gu

4.5/5(171 area reviews)

Myeongdong Street and Chungmu-ro are top sights in Jung-gu, and you should be sure to explore the popular shops. Hop aboard the metro at Euljiro 4-ga Station or Chungmuro Station to see more sights in the area.

Jung-gu
ENA Suite Hotel Namdaemun

ENA Suite Hotel Namdaemun

4 out of 5
36, Sejong-daero 11-gil, Jung-gu Seoul Seoul
The price is NZ$324 per night from 4 Dec to 5 Dec
NZ$324
4 Dec - 5 Dec
includes taxes & fees
Stay at this business-friendly hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a fitness centre. Our guests praise the helpful staff and the clean ...
9.2/10 Wonderful! (3,167 reviews)
This was a nice hotel. Daniel was very helpful to our family. The other staff were very helpful and courteous. I would visit this hotel again.

Reviewed on 26 Nov 2025

ENA Suite Hotel Namdaemun
Lotte Hotel World

Lotte Hotel World

5 out of 5
240, Olympic-ro, Songpa-gu Seoul Seoul
The price is NZ$382 per night from 8 Dec to 9 Dec
NZ$382
8 Dec - 9 Dec
includes taxes & fees
Stay at this luxury hotel in Seoul. Enjoy free parking, 2 restaurants and breakfast (surcharge). Our guests praise the helpful staff in their reviews. Popular ...
9.2/10 Wonderful! (1,339 reviews)
Great location and staff. Very clean rooms and service.

Reviewed on 25 Nov 2025

Lotte Hotel World
Sotetsu Hotels The Splaisir Seoul Myeongdong

Sotetsu Hotels The Splaisir Seoul Myeongdong

4 out of 5
15, Namdaemun-ro 5-gil, Jung-gu Seoul Seoul
The price is NZ$148 per night from 21 Dec to 22 Dec
NZ$148
21 Dec - 22 Dec
includes taxes & fees
Stay at this hotel in Seoul. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful staff and the clean rooms in ...
8.6/10 Excellent! (1,855 reviews)
Great stay and awesome breakfast.

Reviewed on 8 Nov 2025

Sotetsu Hotels The Splaisir Seoul Myeongdong
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Oakwood Premier Coex Center

Oakwood Premier Coex Center

5 out of 5
46, Teheran-ro 87-gil, Gangnam-gu Seoul Seoul
Stay at this luxury aparthotel in Seoul. Enjoy free Wi-Fi, free parking and a casino. Our guests praise the helpful staff in their reviews. Popular attractions ...
9.2/10 Wonderful! (1,464 reviews)
We stayed in a massive 2 bedroom apartment. Our teens enjoyed the freedom of being connected to a mall in a safe area with lots of shopping and things to eat. Coex has lots to offer and being underground malls, it’s a weather proof stay. Nice, helpful staff- we’d stay again.

Reviewed on 23 Nov 2025

Oakwood Premier Coex Center
Somerset Palace Seoul

Somerset Palace Seoul

4 out of 5
7, Yulgok-ro 2-gil, Jongno-gu Seoul Seoul
Stay at this business-friendly aparthotel in Seoul. Enjoy free Wi-Fi, free parking and an outdoor pool. Our guests praise the helpful staff in their reviews. ...
8.8/10 Excellent! (1,079 reviews)
The hotel room was comfortable, and the staff were helpful. The hotel breakfast was also very good. The location is excellent, and very close to major cultural heritage and other tourist sites. I'd recommend this hotel to other visitors to Seoul as well.

Reviewed on 19 Nov 2025

Somerset Palace Seoul
Orakai Insadong Suites

Orakai Insadong Suites

4 out of 5
18 Insadong 4-Gil Jongno-Gu Seoul Seoul
Stay at this aparthotel in Seoul. Enjoy free Wi-Fi, free parking and breakfast (surcharge). Our guests praise the helpful staff in their reviews. Popular attractions ...
9/10 Wonderful! (1,469 reviews)
Great home base for Seoul exploration! So many cultural sites and great walkable cafes and shops. Loved the area.

Reviewed on 29 Nov 2025

Orakai Insadong Suites
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

Activities

Reviews of Seoul

4.5
Top destination
5 - Excellent
148
5 - Excellent 62%
4 - Good
75
4 - Good 31%
3 - Okay
13
3 - Okay 5%
2 - Disappointing
3
2 - Disappointing 1%
1 - Terrible
0
1 - Terrible 0%

3/5 - Okay

PQ

High expectation usually leads to disappointment. Not everyone, but most of the people wasn’t friendly at all. Does not make you feel welcome at all.

5/5 - Excellent

Verified traveller

Loved Seoul. The people, food and experiences you can have.

5/5 - Excellent

David

Wide streets, friendly people, excellent subway system.

5/5 - Excellent

Lyn&Rocky

Loved the city and people. Will be back soon

5/5 - Excellent

Verified traveller

People in Korea is respectful.

5/5 - Excellent

Verified traveller

Definitely use the subway but if unsure taxis are really cheap , 5000KWN for 10 min trip.

Cities near Seoul