East Florence Travel Guide

Tourist Guide

Popular places to visit

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Renaissance Tower

Find out about the history of Florence when you take a trip to Renaissance Tower. Stroll along the riverfront or experience the area's live music.

Renaissance Tower
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North Alabama Medical Center

If North Alabama Medical Center is what brings you to town, hopefully you'll have a chance to explore more of Florence.

North Alabama Medical Center
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Shoals Conference Center

Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.

Shoals Conference Center
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River Heritage Park

Explore the great outdoors at River Heritage Park, a lovely green space in Florence. Stroll along the riverfront or experience the area's live music.

River Heritage Park
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University of North Alabama

Enjoy the student vibe when you visit University of North Alabama during your trip to Florence. Stroll along the riverfront or experience the area's live music.

University of North Alabama
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Blackberry Trail Golf Course

Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.

Blackberry Trail Golf Course

Activities

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Muscle Shoals Sound Studio Tour in Sheffield Alabama

NZ$32
Per adult
80% of travellers recommend
Muscle Shoals Sound Studio Tour in Sheffield Alabama
See all activities in Florence

Our pick of the best East Florence Hotel Deals

Budget Inn & Suites
Budget Inn & Suites
2.5 out of 5
1238 Florence Boulevard, Florence, AL
The price is NZ$110 per night from 15 Jun to 16 Jun
NZ$110
per night
15 Jun - 16 Jun
Stay at this hotel in Florence. Enjoy free WiFi, free parking, and a 24-hour front desk. Popular attractions Kennedy-Douglass Center for the Arts and Pope's ...
7.6/10 Good! (46 reviews)
"The staff was great. They’ve put a lot of work to make this place nice. Will definitely stay again in the future."

Reviewed on 19 May 2024

Budget Inn & Suites
Marriott Shoals Hotel And Spa
Marriott Shoals Hotel And Spa
3.5 out of 5
10 Hightower Place, Florence, AL
The price is NZ$411 per night from 30 Jun to 1 Jul
NZ$411
per night
30 Jun - 1 Jul
Stay at this 3.5-star spa resort in Florence. Enjoy free WiFi, free parking, and a full-service spa. Our guests praise the helpful staff in our reviews. Popular ...
9/10 Wonderful! (636 reviews)
Wonderful, relaxing Hotel!
"It was my husband and mine 22nd wedding anniversary so we wanted to do a small getaway. When we arrived, everyone greeted us with smiles and very welcoming. Very clean and a wonderful atmosphere. We didn’t have a reservation to the 360 grille until 8:30, so we grabbed drinks and appetizers in the ..."

Reviewed on 27 May 2024

Marriott Shoals Hotel And Spa
Residence Inn Florence Marriott
Residence Inn Florence Marriott
3 out of 5
1000 Sweetwater Ave, Florence, AL
The price is NZ$229 per night from 29 Jun to 30 Jun
NZ$229
per night
29 Jun - 30 Jun
Stay at this 3-star business-friendly hotel in Florence. Enjoy free breakfast, free WiFi, and free parking. Popular attractions Regency Square Mall and Children's ...
9/10 Wonderful! (269 reviews)
"We had a great time and enjoyed the breakfast. We were there for a fishing tournament and found the room very comfortable and the staff was really helpful answering our questions since we were not from the area."

Reviewed on 15 Apr. 2024

Residence Inn Florence Marriott
Cozy Cottage Less than 10 mins to Pickwick Lake & Conference Center & Downtown!
Cozy Cottage Less than 10 mins to Pickwick Lake & Conference Center & Downtown!
Florence
The price is NZ$263 per night from 16 Jun to 17 Jun
NZ$263
per night
16 Jun - 17 Jun
Stay at this cottage in Florence. Enjoy free WiFi, patios, and an in-room coffeemaker. Popular attractions Shoals Conference Center and River Heritage Park are ...
9/10 Wonderful! (6 reviews)
Weekend getaway
"The cottage was so clean and close to great activities! We loved our stay and plan to visit again"

Reviewed on 27 Mar. 2024

Cozy Cottage Less than 10 mins to Pickwick Lake & Conference Center & Downtown!
Clarion Inn Sheffield Muscle Shoals
Clarion Inn Sheffield Muscle Shoals
2.5 out of 5
4900 Hatch Blvd, Sheffield, AL
The price is NZ$128 per night from 16 Jun to 17 Jun
NZ$128
per night
16 Jun - 17 Jun
Book a stay at this business-friendly hotel in Sheffield. Enjoy free breakfast, free WiFi, and free parking. Our guests praise the breakfast and the clean rooms ...
7.4/10 Good! (711 reviews)
"The staff is really nice. It was clean really enjoyed the stay."

Reviewed on 11 Jun. 2024

Clarion Inn Sheffield Muscle Shoals
The Stricklin Hotel
The Stricklin Hotel
3.5 out of 5
317 N Court St, Florence, AL
The price is NZ$285 per night from 18 Jun to 19 Jun
NZ$285
per night
18 Jun - 19 Jun
Stay at this 3.5-star business-friendly hotel in Florence. Enjoy free WiFi, free parking, and 2 restaurants. Our guests praise the helpful staff and the clean ...
8.8/10 Excellent! (519 reviews)
"Very good location! Nice rooms!"

Reviewed on 10 Jun. 2024

The Stricklin Hotel
See all 182 properties in East Florence
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

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