East Florence Travel Guide
Tourist Guide
Visit East Florence
Popular places to visit
North Alabama Medical Center
If North Alabama Medical Center is what brings you to town, hopefully you'll have a chance to explore more of Florence.
Shoals Conference Center
Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.
River Heritage Park
After visiting River Heritage Park, make a plan to see the other sights and activities in Florence. Stroll along the riverfront or experience the area's live music.
University of North Alabama
Enjoy the student vibe when you visit University of North Alabama during your trip to Florence. Stroll along the riverfront or experience the area's live music.
Blackberry Trail Golf Course
Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.
Shoals Community Theater
You can make plans for a show at Shoals Community Theater during your trip to Florence. Stroll along the riverfront or experience the area's live music.
Activities
Sheffield: Muscle Shoals Sound Studio Guided Tour
NZ$42
per adult
Muscle Shoals Sound Studio Tour in Sheffield Alabama
NZ$42
per adult
80% of travellers recommend
Our pick of the best East Florence Hotel Deals
Renaissance Shoals Resort and Spa
10 Hightower Place Florence AL
The price is NZ$516 per night from 8 Mar to 9 Mar
NZ$516
8 Mar - 9 Mar
includes taxes & fees
Stay at this spa resort in Florence. Enjoy free parking, a full-service spa and 2 restaurants. Our guests praise the helpful staff in their reviews. Popular ...
9.2/10 Wonderful! (763 reviews)
Price was way to high for a hotel in small town Alabama.
Reviewed on 22 Feb 2026
Residence Inn Florence Marriott
1000 Sweetwater Ave Florence AL
The price is NZ$232 per night from 22 Mar to 23 Mar
NZ$232
22 Mar - 23 Mar
includes taxes & fees
Stay at this business-friendly hotel in Florence. Enjoy free breakfast, free Wi-Fi and free parking. Popular attractions Regency Square Mall and Children's Museum ...
9/10 Wonderful! (333 reviews)
I am expect someone to contact me from the expedia regarding a horrible visit that we had a residence Inn. We paid for seven days and only stayed there three that touch those wrong. There were rats and gasoline smell for days due to an outside event on their parking lot. I expect somebody respond ...
Reviewed on 28 Jan 2026
Budget Inn & Suites
1238 Florence Boulevard Florence AL
The price is NZ$112 per night from 3 Mar to 4 Mar
NZ$112
3 Mar - 4 Mar
includes taxes & fees
Stay at this hotel in Florence. Enjoy free Wi-Fi, free parking and a 24-hour front desk. Our guests praise the helpful staff in their reviews. Popular attractions ...
7.6/10 Good! (151 reviews)
We checked in & got keys. Upon opening the door to the room it stunk like cigarettes & was extremely run down. I won’t go into detail other than run down. Staff was friendly & did not make a big deal when I checked out. I did have to come back the next morning to “check out” and They did give me ...
Reviewed on 17 Feb 2026
ReNew At JW's & bring your Dog too!
Florence AL
The price is NZ$356 per night from 5 Mar to 6 Mar
NZ$356
5 Mar - 6 Mar
includes taxes & fees
Stay at this holiday home in Florence. Enjoy free Wi-Fi, a garden and laundry facilities. Popular attractions River Heritage Park and Renaissance Tower are located ...
10/10 Exceptional! (1 review)
Work trip in Florence
Loved this little house. It had everything I needed and was close to my work. Majority of my stay I was alone and I felt totally safe. Definitely recommend this place!
Reviewed on 25 Apr 2025
Cozy Cottage: Under 10 minutes to Pickwick Lake, downtown, & conference center!
Florence AL
Stay at this cottage in Florence. Enjoy free Wi-Fi, laundry facilities and patios. Popular attractions River Heritage Park and Renaissance Tower are located ...
The ColdWater Inn
712 Hwy 72 W Tuscumbia AL
The price is NZ$171 per night from 4 Mar to 5 Mar
NZ$171
4 Mar - 5 Mar
includes taxes & fees
Stay at this business-friendly hotel in Tuscumbia. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the helpful staff in their reviews. Popular ...
8.8/10 Excellent! (711 reviews)
Room had a kitchen area there was dirt and pieces of wood in all drawers and cabinets. The icebox had a water and ice dispenser neither worked. The room had a very strong paint smell. There was a ceiling tile missing. Couldn't block out the light from the front of the hotel. The whole hotel was cover ...
Reviewed on 2 Mar 2026
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
East Florence Travel Guide
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