Sao Paulo Travel Guide

Tourist Guide

Bank of Brazil Cultural Center showing heritage architecture and street scenes as well as a large group of people
Italia Building featuring a city and skyline
Sao Paulo showing modern architecture
Sao Paulo featuring street performance as well as a large group of people
Sao Paulo featuring a city, central business district and a skyscraper

Sao Paulo Travel Guide Video

Explore Brazil’s biggest city, a diverse metropolis featuring exciting cultural institutions, lush public parks, religious monuments and delicious local cuisine.

Brazil’s largest city came to prominence on the world map as a commercial centre, but has since transformed into a cultural hub featuring museums, galleries and a thriving nightlife. This densely developed city has historic attractions and sprawling urban parks alongside modern high-rise buildings.

A range of exciting destinations can be found outside of the central business district. Explore São Paulo’s green parks and gardens, where locals come to meet on weekends. Visit Ibirapuera Park to find a popular area with lakes and water features lined with lush trees. Relax by the lakeside and explore the park’s cultural institutions. Enjoy an open-air concert at Ibirapuera Auditorium and discover the cosmos at Planetário Professor Aristótles Orsini. Visit the Museum of Modern Art to discover a collection of works by Pablo Picasso and many Brazilian artists.

Head to the commercial centre to see more cultural destinations, such as the Bank of Brazil Cultural Centre and the Portuguese Language Museum. Use São Paulo’s metro to enjoy quick and easy transport to the bustling Paulista Avenue. Here, you’ll find museums and shops as well as a busy entertainment plaza serving fresh local cuisine. Try a pastel, a regional savoury pastry snack filled with meat or vegetables.

São Paulo’s history can be discovered at the city’s numerous heritage attractions. Experience Sunday Mass and Gregorian chanting at the São Bento Monastery. Admire the architecture of the nearby São Paulo Cathedral, one of the city’s most photographed buildings.

Be aware of your personal belongings when visiting tourist attractions and exercise caution when travelling, as criminal activity in the city is high. You can easily get around safely by sticking in crowds and catching taxis at night.

A few key Portuguese phrases will get you a long way, but English and Spanish are also regularly spoken at major attractions. Fly in to São Paulo via Guarulhos International Airport and then take a taxi to reach the diverse city centre.

Travel guide produced with the assistance of the São Paulo Convention & Visitors Bureau, SPTuris and Flavia Liz Personal Guide - Sao Paulo specialist.

Where to stay in Sao Paulo

Paulista Avenue which includes a city and modern architecture

Jardins

4.5/5(6 area reviews)

Museums, shopping and cafes highlight some of the noteworthy features of Jardins. Make a stop by Paulista Avenue or Rua Augusta while you're exploring the neighbourhood.

Jardins
City Hall featuring street scenes and a city

Itaim Bibi

4/5(1 area review)

Take time in Itaim Bibi to visit attractions like Parque do Povo and JK Iguatemi Shopping Mall. You might also appreciate the abundant dining options, and you can hop on the metro at Campo Belo Station to see more of the city.

Itaim Bibi
Ibirapuera Park featuring night scenes and outdoor art as well as an individual male

Moema

Moema is well liked for its restaurants and live music. If you're hoping to get in some sightseeing, Shopping Ibirapuera and São Paulo Museum of Modern Art are top spots, and you can jump on the metro at Eucaliptos Subway Station or Moema Station to get around.

Moema
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Aeroporto Internacional Governador André Franco Montoro

3.5/5(2 area reviews)

Visitors to Aeroporto Internacional Governador André Franco Montoro enjoy its bars, and if you want to do some exploring, International Terminal Duty Free Shop is worth a stop.

Aeroporto Internacional Governador André Franco Montoro
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Pinheiros

Pinheiros is a destination travellers like for its bars, and you might hop aboard the metro at Faria Lima Station or Pinheiros Metro Station to explore sights like Batman's Alley.

Pinheiros
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Vila Mariana

Vila Mariana is well liked for its museums and live music. If you're hoping to get in some sightseeing, Paulista Avenue and Shopping Metro Santa Cruz are top spots, and you can jump on the metro at Vila Mariana Station or Ana Rosa Station to get around.

Vila Mariana
Rosewood Sao Paulo

Rosewood Sao Paulo

5 out of 5
Rua Itapeva, 435 São Paulo SP
The price is NZ$1,141 per night from 9 Feb to 10 Feb
NZ$1,141
9 Feb - 10 Feb
includes taxes & fees
Stay at this luxury hotel in São Paulo. Enjoy free Wi-Fi, 2 outdoor pools and a full-service spa. Our guests praise the helpful staff in their reviews. Popular ...
9.6/10 Exceptional! (1,019 reviews)
Excellent property with amazing dinning options. Wish the room was a little bigger.

Reviewed on 4 Jan 2026

Rosewood Sao Paulo
Wyndham Ibirapuera Convention Plaza Hotel

Wyndham Ibirapuera Convention Plaza Hotel

3.5 out of 5
Av. Ibirapuera 2927 São Paulo SP
The price is NZ$159 per night from 31 Jan to 1 Feb
NZ$159
31 Jan - 1 Feb
includes taxes & fees
Stay at this hotel in São Paulo. Enjoy free Wi-Fi, 2 restaurants and breakfast (surcharge). Our guests praise the helpful staff in their reviews. Popular attractions ...
9/10 Wonderful! (1,560 reviews)
Great selection. Fresh and variety for all

Reviewed on 4 Jan 2026

Wyndham Ibirapuera Convention Plaza Hotel
Hampton by Hilton Guarulhos Airport

Hampton by Hilton Guarulhos Airport

4 out of 5
Rua Pedro De Toledo, 1000 Guarulhos
The price is NZ$141 per night from 17 Jan to 18 Jan
NZ$141
17 Jan - 18 Jan
includes taxes & fees
Stay at this business-friendly hotel in Guarulhos. Enjoy free breakfast, free Wi-Fi and a free airport shuttle. Our guests praise the breakfast and the helpful ...
8.8/10 Excellent! (2,349 reviews)
Hotel shuttle did not arrive and operates very infrequently, only one per hour and no shuttle for 2 hours during lunch break. Uber and taxi from GRU is a better option they are cheap Otherwise hotel was good

Reviewed on 6 Jan 2026

Hampton by Hilton Guarulhos Airport
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Apê Av Paulista Haddock Lobo

Apê Av Paulista Haddock Lobo

3 out of 5
Av. Paulista, 2240 São Paulo SP
Stay at this apartment in São Paulo. Enjoy free Wi-Fi, parking (surcharge) and a 24-hour front desk. Popular attractions Paulista Avenue and Allianz Parque are ...
9.2/10 Wonderful! (1,272 reviews)
Great location and clean property. They should be more flexible with the check in and check out.

Reviewed on 23 Dec 2025

Apê Av Paulista Haddock Lobo
Apê Pátio Paulista

Apê Pátio Paulista

3 out of 5
Av. Paulista, 07, Bela Vista São Paulo SP
Stay at this apartment in São Paulo. Enjoy free Wi-Fi, valet parking (surcharge) and a 24-hour front desk. Our guests praise the clean rooms in their reviews. ...
8.6/10 Excellent! (1,042 reviews)
It was nice but the place got noisy. Convenient with public transportation and affordable

Reviewed on 5 June 2025

Apê Pátio Paulista
Transamerica Prime International Plaza

Transamerica Prime International Plaza

4 out of 5
Alameda Santos, 981 São Paulo SP
Stay at this aparthotel in São Paulo. Enjoy free breakfast, free Wi-Fi and 2 restaurants. Our guests praise the helpful staff and the clean rooms in their reviews. ...
8.6/10 Excellent! (2,232 reviews)
Staff were great, helpful and friendly. Room was a bit dated but spacious and bed was very comfortable. Air conditioner was super loud though, works well but if you’re a light sleeper you may get a bit bothered by the constant noise. Breakfast was good, mostly the same menu but with some changes ...

Reviewed on 4 Jan 2026

Transamerica Prime International Plaza
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

Activities

Reviews of Sao Paulo

4
Top destination
5 - Excellent
2
5 - Excellent 29%
4 - Good
3
4 - Good 43%
3 - Okay
2
3 - Okay 29%
2 - Disappointing
0
2 - Disappointing 0%
1 - Terrible
0
1 - Terrible 0%

4/5 - Good

Verified traveller

São Paulo has a lot to offer though have to be patient with the traffic to get from place to place.

5/5 - Excellent

Verified traveller

Huge magecity, efficient fast subway, very nice friendly people

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