Sao Paulo Travel Guide

Tourist Guide

Bank of Brazil Cultural Center showing heritage architecture and street scenes as well as a large group of people
Italia Building featuring a city and skyline
Sao Paulo showing modern architecture
Sao Paulo featuring street performance as well as a large group of people
Sao Paulo featuring a city, central business district and a skyscraper

Explore Brazil’s biggest city, a diverse metropolis featuring exciting cultural institutions, lush public parks, religious monuments and delicious local cuisine.

Brazil’s largest city came to prominence on the world map as a commercial centre, but has since transformed into a cultural hub featuring museums, galleries and a thriving nightlife. This densely developed city has historic attractions and sprawling urban parks alongside modern high-rise buildings.

A range of exciting destinations can be found outside of the central business district. Explore São Paulo’s green parks and gardens, where locals come to meet on weekends. Visit Ibirapuera Park to find a popular area with lakes and water features lined with lush trees. Relax by the lakeside and explore the park’s cultural institutions. Enjoy an open-air concert at Ibirapuera Auditorium and discover the cosmos at Planetário Professor Aristótles Orsini. Visit the Museum of Modern Art to discover a collection of works by Pablo Picasso and many Brazilian artists.

Head to the commercial centre to see more cultural destinations, such as the Bank of Brazil Cultural Centre and the Portuguese Language Museum. Use São Paulo’s metro to enjoy quick and easy transport to the bustling Paulista Avenue. Here, you’ll find museums and shops as well as a busy entertainment plaza serving fresh local cuisine. Try a pastel, a regional savoury pastry snack filled with meat or vegetables.

São Paulo’s history can be discovered at the city’s numerous heritage attractions. Experience Sunday Mass and Gregorian chanting at the São Bento Monastery. Admire the architecture of the nearby São Paulo Cathedral, one of the city’s most photographed buildings.

Be aware of your personal belongings when visiting tourist attractions and exercise caution when travelling, as criminal activity in the city is high. You can easily get around safely by sticking in crowds and catching taxis at night.

A few key Portuguese phrases will get you a long way, but English and Spanish are also regularly spoken at major attractions. Fly in to São Paulo via Guarulhos International Airport and then take a taxi to reach the diverse city centre.

Travel guide produced with the assistance of the São Paulo Convention & Visitors Bureau, SPTuris and Flavia Liz Personal Guide - Sao Paulo specialist.

Where to stay in Sao Paulo

Paulista Avenue which includes a city and modern architecture

Jardins

4.5/5(6 area reviews)

Museums, shopping and cafes highlight some of the noteworthy features of Jardins. Make a stop by Paulista Avenue or Rua Augusta while you're exploring the neighbourhood.

Jardins
City Hall featuring street scenes and a city

Itaim Bibi

4/5(1 area review)

Take time in Itaim Bibi to visit attractions like Parque do Povo and JK Iguatemi Shopping Mall. You might also appreciate the abundant dining options, and you can hop on the metro at Campo Belo Station to see more of the city.

Itaim Bibi
Ibirapuera Park featuring night scenes and outdoor art as well as an individual male

Moema

Moema is well liked for its restaurants and live music. If you're hoping to get in some sightseeing, Shopping Ibirapuera and São Paulo Museum of Modern Art are top spots, and you can jump on the metro at Eucaliptos Subway Station or Moema Station to get around.

Moema
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Pinheiros

Pinheiros is a destination travellers like for its bars, and you might hop aboard the metro at Faria Lima Station or Pinheiros Metro Station to explore sights like Batman's Alley.

Pinheiros
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Vila Mariana

Vila Mariana is well liked for its museums and live music. If you're hoping to get in some sightseeing, Paulista Avenue and Shopping Metro Santa Cruz are top spots, and you can jump on the metro at Vila Mariana Station or Ana Rosa Station to get around.

Vila Mariana
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Morumbi

You'll enjoy the museums and live music in Morumbi. You might want to make time for a stop at Morumbi Stadium or Bandeirantes Palace.

Morumbi
Transamerica Prime International Plaza

Transamerica Prime International Plaza

4 out of 5
Alameda Santos, 981, Jardim Paulista, São Paulo, SP
The price is NZ$205 per night from 10 Oct to 11 Oct
NZ$205
10 Oct - 11 Oct
includes taxes & fees
Stay at this 4-star aparthotel in São Paulo. Enjoy free breakfast, free WiFi, and 2 restaurants. Our guests praise the helpful staff and the clean rooms in our ...
8.4/10 Very Good! (2,136 reviews)
"Excelente en todos los aspectos"

Reviewed on 18 Sept 2025

Transamerica Prime International Plaza
Wyndham Ibirapuera Convention Plaza Hotel

Wyndham Ibirapuera Convention Plaza Hotel

3.5 out of 5
Av. Ibirapuera 2927, Moema, São Paulo, SP
The price is NZ$408 per night from 6 Nov to 7 Nov
NZ$408
6 Nov - 7 Nov
includes taxes & fees
Stay at this 3.5-star hotel in São Paulo. Enjoy free WiFi, 2 restaurants, and breakfast (surcharge). Our guests praise the helpful staff in our reviews. Popular ...
8.8/10 Excellent! (1,387 reviews)
"Gostei muito da minha estadia! O hotel é bem cuidado, confortável e com ótimo atendimento. Tudo muito limpo e organizado, e a equipe sempre atenciosa. Excelente localização e café da manhã delicioso. Recomendo e voltaria com certeza!"

Reviewed on 6 Oct 2025

Wyndham Ibirapuera Convention Plaza Hotel
WZ Hotel Jardins

WZ Hotel Jardins

3.5 out of 5
Av Reboucas 955, Jardins, São Paulo, SP
The price is NZ$158 per night from 26 Oct to 27 Oct
NZ$158
26 Oct - 27 Oct
includes taxes & fees
Stay at this 3.5-star business-friendly hotel in São Paulo. Enjoy free WiFi, a fitness center, and valet parking (surcharge). Our guests praise the helpful staff ...
8.4/10 Very Good! (1,001 reviews)
"better dining options"

Reviewed on 6 July 2025

WZ Hotel Jardins
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Transamerica Prime International Plaza

Transamerica Prime International Plaza

4 out of 5
Alameda Santos, 981, Jardim Paulista, São Paulo, SP
Stay at this 4-star aparthotel in São Paulo. Enjoy free breakfast, free WiFi, and 2 restaurants. Our guests praise the helpful staff and the clean rooms in our ...
8.4/10 Very Good! (2,136 reviews)
"Excelente en todos los aspectos"

Reviewed on 18 Sept 2025

Transamerica Prime International Plaza
Apê Av Paulista Haddock Lobo

Apê Av Paulista Haddock Lobo

3 out of 5
Av. Paulista, 2240, Consolação, São Paulo, SP
Stay at this 3-star apartment in São Paulo. Enjoy free WiFi, parking (surcharge), and a 24-hour front desk. Popular attractions Paulista Avenue and Ibirapuera ...
9.2/10 Wonderful! (1,119 reviews)
"Restaurant on the bottom, many shops, restaurants and bar near by. Room was just as pictures."

Reviewed on 11 Sept 2025

Apê Av Paulista Haddock Lobo
Paulista Suites by Charlie

Paulista Suites by Charlie

3.5 out of 5
Rua Vergueiro 1661, São Paulo, SP
Stay at this 3.5-star apartment in São Paulo. Enjoy free WiFi, a fitness center, and valet parking (surcharge). Our guests praise the helpful staff and the comfy ...
9/10 Wonderful! (884 reviews)
"Sempre quando em São Paulo fico aqui. Muito bom serviço e localização."

Reviewed on 15 Aug 2025

Paulista Suites by Charlie
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Popular places to visit

Activities

Reviews of Sao Paulo

4
Top destination
5 - Excellent
2
5 - Excellent 29%
4 - Good
3
4 - Good 43%
3 - Okay
2
3 - Okay 29%
2 - Disappointing
0
2 - Disappointing 0%
1 - Terrible
0
1 - Terrible 0%

4/5 - Good

Verified traveller

São Paulo has a lot to offer though have to be patient with the traffic to get from place to place.

5/5 - Excellent

Verified traveller

Huge magecity, efficient fast subway, very nice friendly people

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