Samseong-dong Travel Guide

Tourist Guide
Samseong-dong which includes a city and outdoor art as well as a small group of people
With one of Asia’s biggest underground malls, sky-high buildings and international brands, this glitzy Seoul district is also the unlikely home of several historic sites.

Visit Seoul’s Samseong-dong area to discover different facets of the South Korean capital’s character all at once. Home to the massive COEX Convention and Exhibition Center, the district draws countless suited men and women daily. Alongside the purposeful businesspeople, thousands of shoppers drift down the corridors of the underground COEX Shopping Mall. Elsewhere, peaceful sites of historic and religious significance offer a complete change of pace.

Whether or not you plan to spend money, a visit to the impressive COEX Shopping Mall is an entertaining activity. Wander the brightly lit hallways of one of the largest underground shopping malls in Asia, stopping in the many stores selling unusual items or unique local brands. When you get hungry, dine at one of the mall’s dozens of restaurants. Bring the kids and set aside time to meet the beautiful marine creatures that live in the COEX Aquarium.

There is no need to venture out of the complex to find after-dark entertainment. Enjoy a movie at the mall’s Megabox theater or see a live musical at the COEX Artium.

Above ground, explore streets lined with futuristic towering buildings. Look up and see office workers at their desks behind hundreds of windows. When you are ready to escape the urban environment, stroll through the leafy Seolleung Burial Grounds. As well as being very scenic, this green space has historic importance, as it was built for the Joseon Dynasty monarchs.

Another place to find peace in Samseong-dong is the beautiful Bongeunsa Temple, which is over 1,000 years old. Plan ahead and you can even stay here. The Bongeunsa templestay program allows visitors to sleep in the building and follow the daily rhythms of the lives led by Buddhist monks.

Reach all of Samseong-dong’s attractions easily from Samseong station, which is well connected to the rest of the city. Allow ample time to explore the subterranean reaches of this area, as their size is not to be underestimated.


Popular places to visit

Activities


Our pick of the best Samseong-dong Hotel Deals

ENA Suite Hotel Namdaemun
ENA Suite Hotel Namdaemun
4 out of 5
36, Sejong-daero 11-gil, Jung-gu, Seoul, Seoul
The price is NZ$189 per night from 2 Jun to 3 Jun
NZ$189
per night
2 Jun - 3 Jun
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, a fitness center, and valet parking (surcharge). Our guests praise the helpful staff and ...
9.2/10 Wonderful! (2,085 reviews)
"Liked everything about this hotel."

Reviewed on 30 May 2024

ENA Suite Hotel Namdaemun
L7 Gangnam
L7 Gangnam
4 out of 5
415 Teheran-ro, Gangnam-gu, Seoul
The price is NZ$195 per night from 2 Jun to 3 Jun
NZ$195
per night
2 Jun - 3 Jun
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and breakfast (surcharge). Our guests praise the helpful staff and the clean ...
9/10 Wonderful! (1,032 reviews)
"Excellent stay"

Reviewed on 27 May 2024

L7 Gangnam
Grand InterContinental Seoul Parnas, an IHG Hotel
Grand InterContinental Seoul Parnas, an IHG Hotel
5 out of 5
521, Teheran-ro, Gangnam-gu, Seoul
The price is NZ$574 per night from 1 Jul to 2 Jul
NZ$574
per night
1 Jul - 2 Jul
Book a stay at this business-friendly hotel in Seoul. Enjoy free WiFi, free parking, and 3 restaurants. Our guests praise the breakfast and the helpful staff ...
9.4/10 Exceptional! (1,000 reviews)
"Excellent customer service. Take the elevator down to Coex for unlimited shopping and restaurants."

Reviewed on 28 May 2024

Grand InterContinental Seoul Parnas, an IHG Hotel
InterContinental Seoul COEX, an IHG Hotel
InterContinental Seoul COEX, an IHG Hotel
5 out of 5
524, Bongeunsa-ro, Gangnam-gu, Seoul, Seoul
The price is NZ$310 per night from 17 Jun to 18 Jun
NZ$310
per night
17 Jun - 18 Jun
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, free parking, and 3 restaurants. Our guests praise the breakfast and the helpful staff in our reviews. ...
9.2/10 Wonderful! (1,229 reviews)
Great and convenient stay at the COEX
"The service from the staff was excellent. I have stayed here a few times now when I’m in Seoul. It is very conveniently located in Gangnam area and easy access to 2 subway station and the City Airport Bus terminal inside the Coex mall. Hotel is also family friendly with offerings for the little ones ..."

Reviewed on 29 May 2024

InterContinental Seoul COEX, an IHG Hotel
Shilla Stay Samsung
Shilla Stay Samsung
4 out of 5
506, Yeongdong-daero, Seoul, Seoul
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, a rooftop terrace, and breakfast (surcharge). Our guests praise the clean rooms in our ...
8.2/10 Very Good! (920 reviews)
"The windows were not clean from the inside…"

Reviewed on 25 May 2024

Shilla Stay Samsung
Grand Hyatt Seoul
Grand Hyatt Seoul
5 out of 5
322, Sowol-ro, Yongsan-gu, Seoul, Seoul
The price is NZ$502 per night from 1 Jul to 2 Jul
NZ$502
per night
1 Jul - 2 Jul
Book a stay at this spa hotel in Seoul. Enjoy free WiFi, an outdoor pool, and a full-service spa. Our guests praise the property condition in our reviews. Popular ...
8.6/10 Excellent! (1,002 reviews)
Incredible
"Exceptional. Hospitality was beyond amazing, loved my room with the river view, I’m missing it already haha. Loved it so much, everytime I come seoul I will definitely come back to Grand Hyatt. Thank you so much!"

Reviewed on 29 May 2024

Grand Hyatt Seoul
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Samseong-dong

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Gangnam-gu

4.5/5(53 area reviews)

Gangnam-gu is highly notable for its popular shops, and you might want to visit top sights like Bongeunsa Temple and Seonjeongneung Royal Tombs. See more of Seoul by jumping on the metro at Cheongdam Station or Gangnam-gu Office Station.

Gangnam-gu
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Jamsil-dong

Noted for its shopping and restaurants, there's plenty to explore in Jamsil-dong. Top attractions like Lotte World and Jamsil Baseball Stadium are major draws, and you can hop on the metro at Samjeon Station or Jamsilsaenae Station to see more of the city.

Jamsil-dong
Olympic Park showing a city, a high-rise building and landscape views

Songpa-gu

4.5/5(6 area reviews)

Consider exploring the abundant dining options in Songpa-gu. If sightseeing is on the list, Lotte World is a top attraction. Hop on the metro at Jamsil Station or Mongchontoseong Station to see more of the area.

Songpa-gu
Seocho-gu featuring modern architecture, a river or creek and a bridge

Seocho-gu

4.5/5(3 area reviews)

Consider a visit to Gangnam-daero and take some time to enjoy the abundant dining options during your time in Seocho-gu. If you want to see more of the city, jump on the metro at Yangjae Station or Nambu Bus Terminal Station.

Seocho-gu
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Itaewon-dong

If you're spending time in Itaewon-dong, you might enjoy attractions like Itawon Street and Namsan Park. You might also enjoy the neighbourhood's ample dining options before hopping on the metro at Itaewon Station to see more of the city.

Itaewon-dong
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Dongdaemun-gu

4/5(3 area reviews)

You might enjoy the shopping while in Dongdaemun-gu. Gyeongdong Market is a notable sight, and you can get around town at Yongdu Station or Jegi-dong Station to see more of the city.

Dongdaemun-gu

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