Haight-Ashbury Travel Guide

Tourist Guide

A row of Victorian-style houses with a car parked in front.
A street with a building labeled "Wasteland" and a restaurant named "Balazo."
A row of Victorian-style houses with bay windows and a tree in the foreground.
A corner of a building with ornate architectural details, including a bay window and decorative moldings.
A colorful building with a cafe and gift shop.

This San Francisco landmark is steeped in history and is redolent of a bygone era of peace and love.

This is San Francisco landmark is steeped in the social and political history of the post-Second World War United States. Haight Ashbury will be forever associated with one of the most iconic eras in the history of the United States, when the Summer of Love and flower power were in full bloom, and the Grateful dead were a firm favourite with many music lovers.

Haight Ashbury was instrumental in 1960s counter-culture, a haven for non-conformists and peace-loving dreamers. Among the revellers here were Janis Joplin and the Grateful Dead. But though these sixties musical icons are long gone, the spirit and reminders of the tie-dye wearing, incense-burning, make love-not-war generation remain very much at the fore of this bohemian district. Perhaps all the peace and love paid off in karmic terms, as this was one of the few areas in San Francisco that survived the 1906 earthquake that levelled around 80 per cent of the city.

Today, this place is still something of a cultural haven. You can hang out in the coffee houses, bookstores and music clubs, or check out some of the boutiques that sell home-made clothing and a variety of smoking paraphernalia. Laid back travellers will feel very much at home here. Some of the shops even display valuable antiques and relics of the Sixties era.

Having said that, the district has become significantly more gentrified than its sixties iteration, and snazzy boutiques and upmarket restaurants also compete for your attention in this varied and soulful region. One the Sixties were over, the hippies moved out, and the yuppies moved in, buying up the colourful Victorian terrace houses by the dozen. These ‘painted ladies’, as they are referred to colloquially, are dazzling with their bright colours and design making them an attractive addition to the area.

After you’ve strolled around the characterful streets, end your day at the oldest park in San Francisco, the Buena Vista Park and watch the sun steadily set over the iconic Golden Gate Bridge.


Stay near popular Haight-Ashbury attractions

Activities


Our pick of the best Haight-Ashbury Hotel Deals

Holiday Inn Golden Gateway by IHG

Holiday Inn Golden Gateway by IHG

3.5 out of 5
1500 Van Ness Ave San Francisco CA
The price is NZ$305 per night from 31 Aug to 1 Sept
NZ$305
31 Aug - 1 Sept
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the pool and the ...
Holiday Inn Golden Gateway by IHG
Hotel Riu Plaza Fisherman's Wharf

Hotel Riu Plaza Fisherman's Wharf

4 out of 5
2500 Mason St San Francisco CA
The price is NZ$334 per night from 31 Aug to 1 Sept
NZ$334
31 Aug - 1 Sept
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free breakfast, free Wi-Fi and a 24-hour fitness centre. Our guests praise the breakfast and the ...
9/10 Wonderful! (7,609 reviews)
"The only issue we had was the quality of the mattress on the sofa bed. There were springs sticking out and it couldn’t be used. We were able to get a cot that was comfortable but we booked a suite especially for the 3rd person."

Reviewed on 14 Aug 2026

Hotel Riu Plaza Fisherman's Wharf
Handlery Union Square Hotel

Handlery Union Square Hotel

3.5 out of 5
351 Geary St San Francisco CA
The price is NZ$330 per night from 17 Aug to 18 Aug
NZ$330
17 Aug - 18 Aug
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, a fitness centre and valet parking (surcharge). Our guests praise the pool and the helpful ...
8.8/10 Excellent! (3,417 reviews)
"Parking to expensive , you can heard the street noise, not restaurant or bar available for the price you have to pay per night , the AC won’t go down after 65 and the mini fridge never kept our beverages cold ."

Reviewed on 14 Aug 2026

Handlery Union Square Hotel
Hilton San Francisco Union Square

Hilton San Francisco Union Square

4 out of 5
333 O'Farrell St. San Francisco CA
Fully refundable
The price is NZ$306 per night from 3 Sept to 4 Sept
NZ$306
3 Sept - 4 Sept
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 bars/lounges, breakfast (surcharge) and a 24-hour health club. Our guests praise the helpful staff ...
8.6/10 Excellent! (1,542 reviews)
"Big city hotel with all that goes with it. Other than finding parking an excellent stay."

Reviewed on 14 Aug 2026

Hilton San Francisco Union Square
Parc 55 San Francisco - A Hilton Hotel

Parc 55 San Francisco - A Hilton Hotel

4 out of 5
55 Cyril Magnin St San Francisco CA
The price is NZ$306 per night from 7 Sept to 8 Sept
NZ$306
7 Sept - 8 Sept
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 restaurants, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful ...
8.8/10 Excellent! (1,595 reviews)
"The pool next door was fine but not great."

Reviewed on 14 Aug 2026

Parc 55 San Francisco - A Hilton Hotel
Club Quarters Hotel in San Francisco

Club Quarters Hotel in San Francisco

4 out of 5
424 Clay St San Francisco CA
The price is NZ$293 per night from 23 Aug to 24 Aug
NZ$293
23 Aug - 24 Aug
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and room service. Our guests praise the helpful staff and the ...
8.8/10 Excellent! (3,436 reviews)
"Clean and convenient across from Embarcadero. Good restaurant and bar downstairs and nice lounge spaces. Good price. Parking off site across the street."

Reviewed on 14 Aug 2026

Club Quarters Hotel in San Francisco
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Our guide on where to stay in Haight-Ashbury

Find the best Haight-Ashbury areas for the activities you enjoy most. Learn more about Haight-Ashbury
Learn more about Haight-Ashbury

Fisherman's Wharf

Travellers love Fisherman's Wharf for its popular shops, and you can see more of San Francisco by jumping on the metro at Jones St and Beach St Stop or Jefferson St & Taylor St Stop. You might spend time checking out top sights like Pier 39 and San Francisco Bay.

Union Square

Known for its charming cafes and popular shops, there's plenty to explore in Union Square. Check out top attractions like Westin St Francis Hotel Glass Elevators and Union Square, and jump on the metro at Powell St & Geary Blvd Stop or Powell St & Post St Stop to see more of the city.

Downtown San Francisco

Known for its fascinating museums, popular shops and acclaimed art galleries, there's plenty to explore in Downtown San Francisco. Top attractions like Oracle Park and Chase Center are major draws. Catch the metro at Market St & 5th St Stop or Market St & Taylor St Stop to see more of the city.

South of Market

Gourmet restaurants great entertainment and top sights from Oracle Park to Chase Center – discover South of Market, a destination also famous for its shopping.

Nob Hill

Gourmet restaurants Chinatown and top sights from SF Masonic Auditorium to Cable Car Museum – discover Nob Hill, a destination also famous for its shopping.



Haight-Ashbury Travel Guide

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