Haight-Ashbury Travel Guide

Tourist Guide

Haight-Ashbury
Haight-Ashbury
Haight-Ashbury
Haight-Ashbury
Haight-Ashbury

This San Francisco landmark is steeped in history and is redolent of a bygone era of peace and love.

This is San Francisco landmark is steeped in the social and political history of the post-Second World War United States. Haight Ashbury will be forever associated with one of the most iconic eras in the history of the United States, when the Summer of Love and flower power were in full bloom, and the Grateful dead were a firm favourite with many music lovers.

Haight Ashbury was instrumental in 1960s counter-culture, a haven for non-conformists and peace-loving dreamers. Among the revellers here were Janis Joplin and the Grateful Dead. But though these sixties musical icons are long gone, the spirit and reminders of the tie-dye wearing, incense-burning, make love-not-war generation remain very much at the fore of this bohemian district. Perhaps all the peace and love paid off in karmic terms, as this was one of the few areas in San Francisco that survived the 1906 earthquake that levelled around 80 per cent of the city.

Today, this place is still something of a cultural haven. You can hang out in the coffee houses, bookstores and music clubs, or check out some of the boutiques that sell home-made clothing and a variety of smoking paraphernalia. Laid back travellers will feel very much at home here. Some of the shops even display valuable antiques and relics of the Sixties era.

Having said that, the district has become significantly more gentrified than its sixties iteration, and snazzy boutiques and upmarket restaurants also compete for your attention in this varied and soulful region. One the Sixties were over, the hippies moved out, and the yuppies moved in, buying up the colourful Victorian terrace houses by the dozen. These ‘painted ladies’, as they are referred to colloquially, are dazzling with their bright colours and design making them an attractive addition to the area.

After you’ve strolled around the characterful streets, end your day at the oldest park in San Francisco, the Buena Vista Park and watch the sun steadily set over the iconic Golden Gate Bridge.


Popular places to visit

Activities


Our pick of the best Haight-Ashbury Hotel Deals

Holiday Inn Golden Gateway by IHG

Holiday Inn Golden Gateway by IHG

3.5 out of 5
1500 Van Ness Ave San Francisco CA
The price is NZ$305 per night from 5 July to 6 July
NZ$305
5 July - 6 July
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the pool and the ...
9/10 Wonderful! (5,835 reviews)
"I stayed at this hotel for 7 days and, unfortunately, my experience was disappointing. I travel frequently for both business and leisure and often choose Holiday Inn and Holiday Inn Express properties because they are usually reliable. This stay, however, fell well below my expectations. The most ..."

Reviewed on 5 June 2026

Holiday Inn Golden Gateway by IHG
Hotel Riu Plaza Fisherman's Wharf

Hotel Riu Plaza Fisherman's Wharf

4 out of 5
2500 Mason St San Francisco CA
The price is NZ$429 per night from 29 June to 30 June
NZ$429
29 June - 30 June
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free breakfast, free Wi-Fi and a 24-hour fitness centre. Our guests praise the breakfast and the ...
9/10 Wonderful! (7,533 reviews)
"The hotel was clean and in a great location. IMy only disappointment was the time of breakfast . The breakfast starts at 6:30. We had early tours and an early flight. So we only had breakfast one of the days we were there. Suggest having to go options."

Reviewed on 5 June 2026

Hotel Riu Plaza Fisherman's Wharf
Handlery Union Square Hotel

Handlery Union Square Hotel

3.5 out of 5
351 Geary St San Francisco CA
The price is NZ$319 per night from 7 June to 8 June
NZ$319
7 June - 8 June
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, a fitness centre and valet parking (surcharge). Our guests praise the pool and the helpful ...
8.8/10 Excellent! (3,182 reviews)
"If you charge for valet then typically this Means you park in front of hotel and they take your vehicle . You have to park around the corner and the lady gave the worst instructions and I couldn’t find the parking garage. there’s hardly any room in the bathroom as wel"

Reviewed on 5 June 2026

Handlery Union Square Hotel
Hilton San Francisco Union Square

Hilton San Francisco Union Square

4 out of 5
333 O'Farrell St. San Francisco CA
The price is NZ$356 per night from 19 June to 20 June
NZ$356
19 June - 20 June
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 bars/lounges, breakfast (surcharge) and a 24-hour health club. Our guests praise the helpful staff ...
Hilton San Francisco Union Square
Parc 55 San Francisco - A Hilton Hotel

Parc 55 San Francisco - A Hilton Hotel

4 out of 5
55 Cyril Magnin St San Francisco CA
The price is NZ$356 per night from 19 June to 20 June
NZ$356
19 June - 20 June
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 restaurants, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful ...
8.6/10 Excellent! (1,475 reviews)
"Very convenient location and close to transit. Super friendly staff and a clean, comfortable room."

Reviewed on 2 June 2026

Parc 55 San Francisco - A Hilton Hotel
Hilton San Francisco Financial District

Hilton San Francisco Financial District

4 out of 5
750 Kearny St San Francisco CA
The price is NZ$259 per night from 7 June to 8 June
NZ$259
7 June - 8 June
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy breakfast (surcharge), a fitness centre and Wi-Fi (surcharge). Our guests praise the helpful staff ...
8.8/10 Excellent! (2,848 reviews)
"Yea"

Reviewed on 5 June 2026

Hilton San Francisco Financial District
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Our guide on where to stay in Haight-Ashbury

Find the best Haight-Ashbury areas for the activities you enjoy most. Learn more about Haight-Ashbury
Learn more about Haight-Ashbury

Fisherman's Wharf

Travellers love Fisherman's Wharf for its popular shops, and you can see more of San Francisco by jumping on the metro at Jones St and Beach St Stop or Jefferson St & Taylor St Stop. You might spend time checking out top sights like Pier 39 and San Francisco Bay.

Union Square

Known for its charming cafes and popular shops, there's plenty to explore in Union Square. Check out top attractions like Westin St Francis Hotel Glass Elevators and Union Square, and jump on the metro at Powell St & Geary Blvd Stop or Powell St & Post St Stop to see more of the city.

Downtown San Francisco

Known for its fascinating museums, popular shops and acclaimed art galleries, there's plenty to explore in Downtown San Francisco. Top attractions like Oracle Park and San Francisco Bay are major draws. Catch the metro at Market St & 5th St Stop or Market St & Taylor St Stop to see more of the city.

South of Market

Gourmet restaurants great entertainment and top sights from Oracle Park to San Francisco Bay – discover South of Market, a destination also famous for its shopping.

Nob Hill

Gourmet restaurants Chinatown and top sights from SF Masonic Auditorium to Cable Car Museum – discover Nob Hill, a destination also famous for its shopping.



Haight-Ashbury Travel Guide

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