Haight-Ashbury Travel Guide

Tourist Guide

A row of Victorian-style houses with a car parked in front.
A street with a building labeled "Wasteland" and a restaurant named "Balazo."
A row of Victorian-style houses with bay windows and a tree in the foreground.
A corner of a building with ornate architectural details, including a bay window and decorative moldings.
A colorful building with a cafe and gift shop.

This San Francisco landmark is steeped in history and is redolent of a bygone era of peace and love.

This is San Francisco landmark is steeped in the social and political history of the post-Second World War United States. Haight Ashbury will be forever associated with one of the most iconic eras in the history of the United States, when the Summer of Love and flower power were in full bloom, and the Grateful dead were a firm favourite with many music lovers.

Haight Ashbury was instrumental in 1960s counter-culture, a haven for non-conformists and peace-loving dreamers. Among the revellers here were Janis Joplin and the Grateful Dead. But though these sixties musical icons are long gone, the spirit and reminders of the tie-dye wearing, incense-burning, make love-not-war generation remain very much at the fore of this bohemian district. Perhaps all the peace and love paid off in karmic terms, as this was one of the few areas in San Francisco that survived the 1906 earthquake that levelled around 80 per cent of the city.

Today, this place is still something of a cultural haven. You can hang out in the coffee houses, bookstores and music clubs, or check out some of the boutiques that sell home-made clothing and a variety of smoking paraphernalia. Laid back travellers will feel very much at home here. Some of the shops even display valuable antiques and relics of the Sixties era.

Having said that, the district has become significantly more gentrified than its sixties iteration, and snazzy boutiques and upmarket restaurants also compete for your attention in this varied and soulful region. One the Sixties were over, the hippies moved out, and the yuppies moved in, buying up the colourful Victorian terrace houses by the dozen. These ‘painted ladies’, as they are referred to colloquially, are dazzling with their bright colours and design making them an attractive addition to the area.

After you’ve strolled around the characterful streets, end your day at the oldest park in San Francisco, the Buena Vista Park and watch the sun steadily set over the iconic Golden Gate Bridge.


Stay near popular Haight-Ashbury attractions

Activities


Our pick of the best Haight-Ashbury Hotel Deals

Holiday Inn Golden Gateway by IHG

Holiday Inn Golden Gateway by IHG

3.5 out of 5
1500 Van Ness Ave San Francisco CA
The price is NZ$246 per night from 22 Nov to 23 Nov
NZ$246
22 Nov - 23 Nov
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the pool and the ...
9/10 Wonderful! (6,432 reviews)
"Great location."

Reviewed on 22 Oct 2026

Holiday Inn Golden Gateway by IHG
Hotel Riu Plaza Fisherman's Wharf

Hotel Riu Plaza Fisherman's Wharf

4 out of 5
2500 Mason St San Francisco CA
The price is NZ$280 per night from 23 Nov to 24 Nov
NZ$280
23 Nov - 24 Nov
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free breakfast, free Wi-Fi and a 24-hour fitness centre. Our guests praise the breakfast and the ...
Hotel Riu Plaza Fisherman's Wharf
Hilton San Francisco Union Square

Hilton San Francisco Union Square

4 out of 5
333 O'Farrell St. San Francisco CA
The price is NZ$312 per night from 22 Nov to 23 Nov
NZ$312
22 Nov - 23 Nov
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 bars/lounges, breakfast (surcharge) and a 24-hour health club. Our guests praise the helpful staff ...
8.6/10 Excellent! (1,829 reviews)
"Parking is expensive but it’s frisco"

Reviewed on 23 Oct 2026

Hilton San Francisco Union Square
FOUND Hotel Carlton, Nob Hill

FOUND Hotel Carlton, Nob Hill

2 out of 5
1075 Sutter St San Francisco CA
The price is NZ$150 per night from 22 Nov to 23 Nov
NZ$150
22 Nov - 23 Nov
includes taxes & fees
Stay at this hotel in San Francisco. Enjoy free Wi-Fi, a 24-hour front desk and Netflix. Our guests praise the helpful staff in their reviews. Popular attractions ...
8.6/10 Excellent! (2,005 reviews)
"Staff was almost excellent, at arrival you are sent an email with your room code ours was 6-8 digits I cant remember but it is also the code to enter the hotel after hours. I was waiting for food delivery and my phone died the lady at the front desk watched me leave the lobby take my food from the ..."

Reviewed on 22 Oct 2026

FOUND Hotel Carlton, Nob Hill
The Marina Inn on San Francisco Bay

The Marina Inn on San Francisco Bay

3.5 out of 5
68 Monarch Bay Dr San Leandro CA
The price is NZ$228 per night from 1 Nov to 2 Nov
NZ$228
1 Nov - 2 Nov
includes taxes & fees
Stay at this golf hotel in San Leandro. Enjoy free breakfast, free Wi-Fi and a free airport shuttle. Our guests praise the breakfast and the helpful staff in ...
8.6/10 Excellent! (2,838 reviews)
"This is a good hotel to stay but they don’t clearly say what is covered and what is not. Example they don’t explicitly say they have only paid parking and they tell you during check in. Also they don’t clearly provide the bed size and room size. I got a room for 2 adults and 2 kids where room and ..."

Reviewed on 23 Oct 2026

The Marina Inn on San Francisco Bay
Parc 55 San Francisco - A Hilton Hotel

Parc 55 San Francisco - A Hilton Hotel

4 out of 5
55 Cyril Magnin St San Francisco CA
The price is NZ$304 per night from 13 Nov to 14 Nov
NZ$304
13 Nov - 14 Nov
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 restaurants, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful ...
Parc 55 San Francisco - A Hilton Hotel
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Our guide on where to stay in Haight-Ashbury

Find the best Haight-Ashbury areas for the activities you enjoy most. Learn more about Haight-Ashbury
Learn more about Haight-Ashbury

Union Square

Known for its charming cafes and popular shops, there's plenty to explore in Union Square. Check out top attractions like Westin St Francis Hotel Glass Elevators and Union Square, and jump on the metro at Powell St & Geary Blvd Stop or Powell St & Post St Stop to see more of the city.

Downtown San Francisco

Known for its fascinating museums, popular shops and acclaimed art galleries, there's plenty to explore in Downtown San Francisco. Top attractions like Oracle Park and Chase Center are major draws. Catch the metro at Market St & 5th St Stop or Market St & Taylor St Stop to see more of the city.

Fisherman's Wharf

Travellers love Fisherman's Wharf for its popular shops, and you can see more of San Francisco by jumping on the metro at Jones St and Beach St Stop or Jefferson St & Taylor St Stop. You might spend time checking out top sights like Pier 39 and San Francisco Bay.

South of Market

Gourmet restaurants great entertainment and top sights from Oracle Park to Chase Center – discover South of Market, a destination also famous for its shopping.

Nob Hill

Gourmet restaurants Chinatown and top sights from SF Masonic Auditorium to Cable Car Museum – discover Nob Hill, a destination also famous for its shopping.



Haight-Ashbury Travel Guide

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