A short walk from Empire State Building and Bryant Park, Best Western Premier Herald Square provides a coffee shop/cafe, dry cleaning/laundry services and a gym. Stay connected with free in-room WiFi, and guests can find other amenities, such as a 24-hour business centre.
Located in Manhattan, a neighbourhood in New York, Best Western Premier Herald Square is in a shopping district and near a metro station. The area's natural beauty can be seen at Bryant Park and Central Park, while Lincoln Center and American Museum of Natural History are popular area attractions. Check out an event or a game at Madison Square Garden, and consider making time for American Dream, a top attraction not to be missed. Visit our New York travel guide
50 W 36th St, New York, NY, 10018
What's nearby
5th Avenue
2 min walk - 0.2 km
Macy's
2 min walk - 0.2 km
Herald Square
2 min walk - 0.2 km
Empire State Building
5 min walk - 0.4 km
Times Square
8 min walk - 0.7 km
Getting around
34 St. Station (Herald Square)
2 min walk
New York W 32nd St. Station
5 min walk
LaGuardia Airport (LGA)
26 min drive
Restaurants
Keens Steakhouse
1 min walk
Monarch Rooftop
2 min walk
Paris Baguette
2 min walk
Roma Pizza & Restaurant
2 min walk
Cho Dang Gol
3 min walk
About this property
Best Western Premier Herald Square
Hotel near 5th Avenue
A short walk from Empire State Building and Bryant Park, Best Western Premier Herald Square provides a coffee shop/cafe, dry cleaning/laundry services and a gym. Free in-room WiFi and a 24-hour business centre are available to all guests.
You'll also find perks such as:
Full breakfast (surcharge), luggage storage and a TV in reception
A front desk safe, free newspapers and a lift
Smoke-free property, coffee/tea in reception and concierge services
Guest reviews give good marks for the walkable location
Room features
All 94 rooms have comforts such as premium bedding and air conditioning, in addition to perks such as free WiFi and safes.
Available in all rooms: Free WiFi and wired internet
Available in some public areas: Free WiFi and wired internet
Parking and transport
No on-site parking available
Food and drink
Daily full breakfast available 7:00 AM to 11:00 AM for a fee: USD 20 to 45 for adults and USD 20 to 45 for children
A coffee shop/cafe
Coffee and tea in common areas
Things to do
Gym
TV in common areas
Family friendly
In-room cot
Laundry facilities
Soundproofed rooms
Conveniences
24-hour front desk
ATM
Free newspapers in lobby
Laundry facilities
Luggage storage
Safe at front desk
Vending machine
Guest services
Concierge services
Dry cleaning/laundry service
Housekeeping (daily)
Multilingual staff
Tour and ticket assistance
Business services
24-hour business centre
Accessibility
If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
Assistive listening devices
Braille/raised signage
Lift
Well-lit path to entrance
Wheelchair accessible (may have limitations)
Wheelchair-accessible path of travel
Wheelchair-accessible path to lift
Wheelchair-accessible public bathroom
More
17 floors
Smoking not allowed
Room amenities
Bedroom
Blackout drapes
Free cot
Premium bedding
Bathroom
Free toiletries
Hair dryer
Private bathroom
Shower
Towels provided
Entertainment
LED TV with premium cable channels
More
Air conditioning
Desk
Free local calls
Iron/ironing board
Phone
Safe
Soundproofed rooms
Policies
Check-in
Check-in start time: 3 PM; check-in end time: 11:00 AM
Minimum check-in age - 21
Check-out
Check-out before 11 AM
Special check-in instructions
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools
Access methods
Staffed front desk
Pets
Pets not allowed (service animals welcome)
Children and extra beds
Children are welcome
Rollaway/extra beds are not available.
Free cots are available on request at the property
Payment types
Important information
Fees
You'll be asked to pay the following charges at the property. Fees may include applicable taxes:
Deposit: USD 200 per accommodation, per stay
We have included all charges provided to us by the property.
Optional extras
Fee for full breakfast: approximately USD 20 to 45 for adults and USD 20 to 45 for children
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)
Frequently asked questions
Is Best Western Premier Herald Square pet-friendly?
No, only service animals are welcome at the property.
How much does it cost to stay at Best Western Premier Herald Square?
As of 18 Sept 2026, prices found for a 1-night stay for 2 adults at Best Western Premier Herald Square on 27 Sept 2026 start from NZ$352, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
How much is parking at Best Western Premier Herald Square?
This hotel doesn't offer parking.
What time is check-in at Best Western Premier Herald Square?
Check-in start time: 3 PM; check-in end time: 11:00 AM.
What time is check-out at Best Western Premier Herald Square?
Checkout is at 11 AM.
Where is Best Western Premier Herald Square located?
Located in Manhattan, this hotel is within a 5-minute walk of Herald Square, 5th Avenue and Empire State Building. Bryant Park and Broadway are also within 10 minutes. 34 St. Station (Herald Square) and 42 St. - Bryant Pk. Station are within a 5-minute walk.
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Reviews
Best Western Premier Herald Square Reviews
8.6
Excellent
All reviews shown are from real guest experiences. Only travellers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
Great location and nice hotel! Hard to find due to construction outside. Inside it’s a very functional place to stay in manhattan. Its spaces are small including the rooms but it was a great spot to rest!
This was a wonderful option for us to stay in New York for reasonable prices. It was so clean, comfortable, organized and the staff was very helpful and friendly. I would stay here again!
Clean room, friendly staff and a decent price and the small gym is useful to just get something in
Stayed 1 night in Jun 2026
Verified review
8/10 Good
Alesa
23 Jul 2026
Liked: Cleanliness, staff & service, amenities
The hotel was super close to Times Square and in walking distance to other attractions. The staff was super nice and very helpful!!!!! Our room was nice, the bathroom ceiling fell in twice but was fixed with urgency!
The place is clean. The staff are all okay. But it is good for only one night stay. It is not for a vacation There is no free breakfast, not even a coffee pot in the room no microwave. You have to go out of the hotel for everything you want. The only thing they provide is the room and toiletries.
Room was clean but no coffee maker. Location was great in herald square . One block from Empire State, macys and 10 mins walk to times square. Also great napoli pizza shop
I find the location very convenient, about 15 minutes' walk from Penn Station. This is the 2nd time I have stayed here and the room was clean and quiet and the bathroom well laid out. Checking in was quick and Gahid, who checked me in, was welcoming.
The staff was incredibly outgoing and so happy to help. We arrived early and they made sure we were comfortable and able to start our adventures as soon as possible. The facility is extremely nice and well maintained and kept spotless. We can't say enough good things.
It's a convenient location close to Penn Station. The hotel charges $5 per bag if you want to leave the bags at the hotel to explore the city either before check in time or after check out time. I find this practice of charging paying guests for keeping the bags for a couple of hours quite distasteful. This policy is also not clearly indicated on the website or the Expedia listing page. Other than that, the room was clean, comfortable, and quiet.
This is a clean hotel. There appears to be 5 rooms per floor and renovated within the past 10 years. The wall art makes the room feel bespoke to NYC. The bathroom size is similar to a 1 bedroom apartment in a normal city (there are other ny hotels much smaller) with shower. The room has a new ac unit that is very quiet and works well. The bedding and pillows are clean. To keep economical no fridge or microwave in the room - and only a stool for sitting at a pull-out desk. WiFi is reasonably fast, no complaints. I got a back side room to be more quiet. The sound isolation between rooms not the best.