The best area to stay in Carmarthen is directly within the town centre, particularly around Nott Square and King Street.This central area is the hub of Carmarthen and is very walkable, featuring a mix of historic buildings and modern amenities. You'll find a good selection of independent shops, cafes, and restaurants along King Street and Lammas Street. Nott Square is a prominent landmark, often bustling with local activity and providing easy access to the main shopping areas.Couples looking for a convenient and engaging stay will find the town centre ideal. You're within easy reach of attractions like Carmarthen Castle and the Carmarthenshire County Museum, both great for a leisurely afternoon. The area also offers a variety of dining options for evening meals, from traditional Welsh pubs to contemporary restaurants.For visitors planning to explore the surrounding Carmarthenshire countryside, staying in the town centre still offers excellent convenience. It's well-connected by local transport, and many hotels provide parking, making day trips to areas like the Brecon Beacons or the coast straightforward.