Upolu Travel Guide

Tourist Guide

A beach with palm trees, a thatched-roof hut, and clear blue sky.
A coastal landscape with lush green hills, a clear blue sea, and small buildings near the shore.
A tropical beach with palm trees and a clear blue sky.
A natural pool surrounded by dense green foliage.
Children in pink uniforms seated on the floor in a classroom setting.

Visit Samoa’s most important island to discover pristine beaches, lush rainforest and a relaxed pace of life in its small capital city.

Upolu will most likely be your first port of call when you visit the pristine archipelago of Samoa. The island contains the country’s major international airport and its capital, Apia. Shop for traditional goods and sample delicious local food or slip off your sandals and walk across the white sands of one of Upolu’s picture-perfect beaches. Enjoy diving, surfing or fishing and then lie back in the warm, clear waters of an ocean lagoon to relax. Hike through dense rainforest, stopping along the way to admire a waterfall or to swim in a freshwater pool.

Upolu is Samoa’s second-largest island, but is the most populated of the 10 islands and islets. In the capital Apia, visit the food market for tasty local treats and the flea market for traditional souvenirs. In this still quite traditional city you’ll find the majority of the island’s restaurants, banks, shops and other visitor facilities.

Hire a car or a taxi and take the winding coast road that leads from Apia to the many stunning beaches that the island offers. Lalomanu, one of the busier stretches of shoreline, has white sands and warm water that is safe for swimming. Go for a swim or relax with a book or picnic lunch under the palm trees. Watersports enthusiasts can surf, snorkel and scuba dive around the outer reefs by arranging a boat excursion from Apia. Many beaches also have coral closer to shore at high tide These beaches include the Palolo Deep Marine Reserve just outside Apia.

Head inland and explore the hiking trails in places like Lake Lanoto’o National Park, which has a rare swamp forest as its ecosystem. Nearby, O Le Pupu-Pue National Park is where you’ll find Upolu’s highest mountain, the 1,100-metre (3,600-foot) Mount Fito. Many of the tracks pass waterfalls and one of the most spectacular ones is Papapapaitai Falls.

Upolu is served by regular international flights, and has ferry and air services to all of Samoa’s other islands.

Sheraton Samoa Aggie Grey's Hotel & Bungalows

Sheraton Samoa Aggie Grey's Hotel & Bungalows

5 out of 5
Main Beach Road Apia
The price is NZ$338 per night from 1 Aug to 2 Aug
NZ$338
1 Aug - 2 Aug
includes taxes & fees
Stay at this luxury hotel in Apia. Enjoy free breakfast, free Wi-Fi and free parking. Popular attractions Falemataaga – The Museum of Samoa and China Aid Arts ...
8.4/10 Very good! (602 reviews)
"The room had a damp smell to it. The basin and shower took a long time to drain. There was no outdoor furniture on the balcony. The restaurant servers seemed unhappy in their work. The outdoor tiles were dangerous and slippery. There was no atmosphere. The place is sterile feeling. The reception ..."

Reviewed on 5 July 2026

Sheraton Samoa Aggie Grey's Hotel & Bungalows
Taumeasina Island Resort

Taumeasina Island Resort

4.5 out of 5
Beach Road Apia
The price is NZ$472 per night from 10 July to 11 July
NZ$472
10 July - 11 July
includes taxes & fees
Stay at this luxury hotel in Apia. Enjoy free Wi-Fi, free parking and 2 outdoor pools. Our guests praise the pool and the helpful staff in their reviews. Popular ...
8.8/10 Excellent! (736 reviews)
"The resort does seem to be the most up market in the area but it has a long way to go before it rates as well as a 5 star resort at say, Fiji. The rooms are nice but are not regularly deep cleaned. Washing machine and shower frames all dirty. The beds are terrible, I asked for a new mattress but ..."

Reviewed on 28 June 2026

Taumeasina Island Resort
Samoa Beach Resort

Samoa Beach Resort

5 out of 5
Entrance Road Mulifanua
Fully refundableReserve now, pay when you stay
The price is NZ$412 per night from 9 July to 10 July
NZ$412
9 July - 10 July
includes taxes & fees
Stay at this luxury resort in Mulifanua. Enjoy free breakfast, free Wi-Fi and free parking. Our guests praise the helpful staff in their reviews. Popular attractions ...
8.4/10 Very good! (813 reviews)
"The location is special and Samoa has real charm, people are genuine and friendly. Service is a little haphazard and food is not top end. Would I recommend to anyone to stay here? for the location yes 100%, and hopefully other wrinkles get ironed out in time. This has the potential to be a really ..."

Reviewed on 4 July 2026

Samoa Beach Resort
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
KUKi's Retreat

KUKi's Retreat

Apia Samoa
Stay at this holiday home in Apia. Enjoy free Wi-Fi, laundry facilities and air conditioning. Popular attractions Apia Park and China Aid Arts and Culture Centre ...
KUKi's Retreat
Ifiele'ele Plantation

Ifiele'ele Plantation

3.5 out of 5
Satui Road Fasito'o Uta
Stay at this aparthotel in Fasito'o Uta. Enjoy free Wi-Fi, free parking and breakfast (surcharge). Popular attractions Robert Louis Stevenson Museum and Papasee'a ...
10/10 Exceptional! (13 reviews)
"The host was so welcoming and approachable. He was amazing he welcome use with ilopen arms. We will definitely stay there again."

Reviewed on 6 Oct 2024

Ifiele'ele Plantation
Tiavi Mountain Cabins

Tiavi Mountain Cabins

2 out of 5
Oceanview Road, Apia Siumu
Stay at this cabin in Siumu. Enjoy free parking, an airport shuttle (surcharge) and daily housekeeping. Popular attractions Papapapaitai Falls and Tiapapata ...
8/10 Very good! (6 reviews)
"It is isolated and a car is essentially. It is cooler there - better for sleeping."

Reviewed on 2 Oct 2019

Tiavi Mountain Cabins
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Stay near popular Upolu attractions

Cities near Upolu

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