Insu-dong Travel Guide
Tourist Guide
Visit Insu-dong
Popular places to visit

Lotte World
Have a fun-filled day at Lotte World and see why people love this theme park in Seoul. Visit the shops and top-notch restaurants in this culturally rich area.

Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can search for that perfect souvenir. Visit the shops and charming cafes in this culturally rich area.

Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.

Dongdaemun History and Culture Park
This vast commercial district is a shopper's paradise with its many malls, boutiques and specialist shops sitting happily alongside traditional Korean market places.

COEX Convention and Exhibition Center
You don’t have to be in Seoul for a conference or fair to appreciate the facilities of COEX, South Korea’s outstanding events center and mall in Gangnam.

Bukchon Hanok Village
You can find out about the history of Seoul with a visit to Bukchon Hanok Village. Visit the shops and top-notch restaurants in this culturally rich area.
Activities

Small-Group DMZ Tour w/ North Korea Experience Hall & Susp.Bridge

Best Seoul City Tour (Gyeongbokgung Palace,Insadong,Namsan Tower)

Mt. Seorak+Nami Island+Garden of Morning Calm Day Trip from Seoul

Thrilling Korean DMZ 3rd Tunnel Tour from Seoul + Red Bridge Rush

Seoul Night Tour (Gwangjang Market, Royal Palace and Naksan Park)

Tour Seoul’s oldest district with a storyteller from Bukchon
Our pick of the best Insu-dong Hotel Deals

ENA Suite Hotel Namdaemun
The room and facilities were excellent. The staff were friendly and helpful. A very pleasant stay.
Reviewed on 19 Nov 2025

LOTTE CITY HOTEL MYEONGDONG
Nice hotel and amazing location
Reviewed on 15 Nov 2025

HOTEL THE BOTANIK SEWOON MYEONGDONG
I enjoyed the hotel, nice sized room, a 24hr convenience store, washers and dryers, clean, the area around it isn't touristy but there's good drinking spots and food spots where locals go to.
Reviewed on 19 Nov 2025

The Shilla Seoul
Beutiful service!
Reviewed on 9 Nov 2025

Shilla Stay Seodaemun Seoul Station
An amazing stay as always. Good location
Reviewed on 14 Nov 2025

Grand Hyatt Seoul
Clean, filtered water and coffee maker available in room which is convenient for longer stays.
Reviewed on 14 Nov 2025
Other neighbourhoods around Insu-dong

Jongno-1.2.3.4 ga-dong
While you're in Jongno-1.2.3.4 ga-dong, take in top sights like Insa-dong or Bosingak Belfry, and hop on the metro to see more of the city at Anguk Station or Jongno 3-ga Station.

Insa-dong
Insa-dong is known for its ample dining options, and you can make a stop by Insa-dong and Bosingak Belfry while in the area.

Jongno-gu
Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Sejong Cultural Center and National Museum of Korean Contemporary History. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.

Dongdaemun-gu
You might enjoy the shopping while in Dongdaemun-gu. Gyeongdong Market is a notable sight, and you can get around town at Yongdu Station or Jegi-dong Station to see more of the city.

Gwanghui-dong
While you're in Gwanghui-dong, take in top sights like Dongdaemun History and Culture Park and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.

Jung-gu
Dongdaemun History and Culture Park and Myeongdong Street are top sights in Jung-gu, and you should be sure to explore the popular shops. Hop aboard the metro at Euljiro 4-ga Station or Chungmuro Station to see more sights in the area.
Insu-dong Travel Guide
- Lotte World Tower
- Dongdaemun History and Culture Park
- COEX Convention and Exhibition Center
- Bukchon Hanok Village
- Namdaemun Market
- Starfield COEX Mall
- Gyeongbokgung Palace
- Gwanghwamun
- Gocheok Sky Dome
- N Seoul Tower
- Hongik University
- Dongdaemun Market Mall
- Namsan Mountain Park
- Seoul National University
- Dongdaemun Design Plaza
