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Allure Hotel & Conference Centre

3.0 star property
This eco-certified hotel in the business district combines natural beauty with modern convenience, featuring a state-of-the-art gym for recharging

Choose dates to view prices

Travelers find a tranquil escape at Allure Hotel & Conference Centre, Ascend Hotel Collection. The property offers a peaceful garden setting, rejuvenating sauna, and indoor pool where guests can unwind after an energizing workout at the well-equipped gym.

Reviews

7.4 out of 10
Good

Popular amenities

  • Pool
  • Spa pool
  • Parking included
  • Free Wi-Fi
  • Air-conditioning
The current price is NZ$186
includes taxes & fees
22 Mar - 23 Mar

Room options

Available filters for rooms
Showing 7 of 7 rooms

View all photos for Room, 1 Queen Bed, Accessible, Non Smoking

Combined shower/bathtub, free toiletries, hair dryer, towels

Room, 1 Queen Bed, Accessible, Non Smoking

8.8 out of 10
Excellent
(5 reviews)
  • Sleeps 2
  • 1 Queen Bed

View all photos for Standard Room, 2 Double Beds, Non Smoking

Premium bedding, pillow-top beds, desk, blackout curtains

Standard Room, 2 Double Beds, Non Smoking

8.6 out of 10
Excellent
(38 reviews)
  • Sleeps 4
  • 2 Double Beds

View all photos for Standard Room, 2 Double Beds, Non Smoking (Parking Area View)

Premium bedding, pillow-top beds, desk, blackout curtains

Standard Room, 2 Double Beds, Non Smoking (Parking Area View)

7.6 out of 10
Good
(9 reviews)
  • Sleeps 4
  • 2 Double Beds

View all photos for Standard Room, 1 King Bed, Non Smoking, Balcony

Combined shower/bathtub, free toiletries, hair dryer, towels

Standard Room, 1 King Bed, Non Smoking, Balcony

8.2 out of 10
Very good
(14 reviews)
  • Sleeps 2
  • 1 King Bed

View all photos for Standard Room, 1 King Bed, Non Smoking

Combined shower/bathtub, free toiletries, hair dryer, towels

Standard Room, 1 King Bed, Non Smoking

  • Sleeps 2
  • 1 King Bed

View all photos for Executive Room, 1 King Bed, Non Smoking

Combined shower/bathtub, free toiletries, hair dryer, towels

Executive Room, 1 King Bed, Non Smoking

  • Sleeps 2
  • 1 King Bed

View all photos for Executive Room, 1 Queen Bed, Non Smoking

Combined shower/bathtub, free toiletries, hair dryer, towels

Executive Room, 1 Queen Bed, Non Smoking

9.4 out of 10
Exceptional
(8 reviews)
  • Sleeps 2
  • 1 Queen Bed
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About the area

Located in Barrie, Allure Hotel & Conference Centre is in the business district. Georgian College Gryphon Theatre and Simcoe County Museum are cultural highlights, and some of the area's attractions include Allandale Recreation Centre and Splashon Water Park Barrie. Ardagh Bluffs and Mady Centre for the Performing Arts are also worth visiting. Enjoy the area's slopes with cross-country skiing and downhill skiing, and don't miss out on the snowmobiling and snowshoeing. Visit our Barrie travel guide
Map
20 Fairview Rd, Barrie, ON, L4N4P3

What's nearby

  • barrie centennial park lake beach front summer time
    Barrie Centennial Park
    5 min drive - 4.0 km
  • Allandale Recreation Centre
    13 min walk - 1.1 km
  • Royal Victoria Hospital
    5 min drive - 10.1 km
  • Splashon Water Park Barrie
    6 min drive - 4.4 km
  • Lackey's Bush Trail Trailhead
    6 min drive - 1.9 km

Getting around

  • Allandale Waterfront Station
    3 min drive
  • Toronto, ON (YYZ-Pearson Intl.)
    52 min drive

Restaurants

  • ONroute Barrie
    19 min walk
  • Tim Hortons
    19 min walk
  • Circle K
    14 min walk
  • Starbucks
    4 min drive
  • Pie Wood Fired Pizza Joint
    4 min drive

About this property

Allure Hotel & Conference Centre

Hotel in the business district
A garden, dry cleaning/laundry services and a gym are just a few of the amenities provided at Allure Hotel & Conference Centre. For some rest and relaxation, visit the sauna. In addition to a 24-hour business centre and a snack bar/deli, guests can connect to free in-room WiFi, with a speed of 50+ Mbps.
You'll also find perks such as:
  • An indoor pool
  • Free self-parking
  • Breakfast (surcharge), express check-out and a ballroom
  • A front desk safe, a 24-hour front desk and a porter/bellboy
  • Guest reviews say great things about the overall value and helpful staff
Room features
All 161 rooms feature comforts such as premium bedding and air conditioning, in addition to perks such as free WiFi and desk chairs. Guest reviews speak positively of the cleanliness rooms at the property.
Other amenities include:
  • Pillowtop mattresses and free cots/infant beds
  • Bathrooms with shower/bath combinations and free toiletries
  • 42-inch flat-screen TVs with premium channels
  • Mini fridges, microwaves and coffee/tea makers

Similar properties

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  • Pool
  • Breakfast included
  • Parking included
  • Free Wi-Fi
7.8 out of 10, Good, 1,478 reviews
The price is NZ$140
includes taxes & fees
29 Mar - 30 Mar
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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 50+ Mbps
  • Available in some public areas: Free WiFi

Parking and transport

  • Free self parking on site
  • Free RV/bus/lorry parking on site
  • Limited on-site self parking
  • Wheelchair-accessible parking available

Food and drink

  • Daily breakfast to-go available 6:00 AM to 11:00 AM for a fee: CAD 10 to 20 for adults and CAD 10 to 20 for children
  • Snack bar/deli

Things to do

  • Gym
  • Indoor pool
  • Sauna

Family friendly

  • In-room cot
  • In-room microwave
  • Indoor pool
  • Laundry facilities
  • Mini-fridge
  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • ATM
  • Gift shop/newsstand
  • Laundry facilities
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Wedding services

Business services

  • 24-hour business centre
  • Computer station
  • Conference centre (9,000 square foot of space)
  • Meeting rooms

Outdoors

  • Barbecue grill
  • Garden
  • Picnic area

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Braille/raised signage
  • Lift
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible parking
  • Wheelchair-accessible path to lift
  • Wheelchair-accessible registration desk

More

  • 2 buildings
  • 5 floors
  • Ballroom
  • Banquet hall
  • Built in 1969
  • Smoke-free property

Room amenities

Bedroom

  • Blackout drapes
  • Free cot
  • Pillowtop mattress
  • Premium bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower/bathtub combination
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • 42-inch flat-screen TV with premium cable channels
  • Pay films

Food and drink

  • Coffee/tea maker
  • Microwave
  • Mini-fridge

More

  • Air conditioning
  • Connecting rooms available
  • Desk
  • Desk chair
  • Free local calls
  • Heating
  • Iron/ironing board
  • Phone

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Minimum check-in age - 19

Check-out

Check-out before 11:00 AM
Contactless check-out
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets are allowed for an extra charge of CAD 25.00 per accommodation, per day
Service animals are welcome, and are exempt from fees
Welcoming dogs and cats only
2 total (up to 25 kg per pet)
Pets cannot be left unattended
Specific rooms only, restrictions apply; pet-friendly rooms can be requested by contacting the property on the number on the booking confirmation

Children and extra beds

Children are welcome
Children up to the age of 17 years can stay for free if using existing beds when occupying the parent or guardian's room
Rollaway/extra beds are available for CAD 10.0 per day.
Free cots are available on request at the property

Payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • Deposit: CAD 200 per accommodation, per stay

We have included all charges provided to us by the property.

Optional extras

  • Fee for to-go breakfast: approximately CAD 10 to 20 for adults and CAD 10 to 20 for children
  • Pet fee: CAD 25.00 per accommodation, per day
  • Service animals are exempt from fees
  • Late check-out is available for a fee (subject to availability)
  • Rollaway bed fee: CAD 10.0 per day

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
The name on the credit card used at check-in to pay for incidentals must be the primary name on the guestroom reservation
This property accepts credit cards; cash is not accepted
Cashless transactions are available
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector and a first aid kit
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property

We should mention

Pool access available from 11:00 AM to 10:00 PM
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation
Children under 18 years old are not allowed in the swimming pool or fitness facility without adult supervision
This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly)

Property is also known as

Barrie Holiday Inn
Holiday Inn Barrie
Holiday Inn Barrie Hotel
Holiday Inn Barrie Hotel & Conference Centre Ontario
Holiday Inn Barrie Hotel Barrie
Allure Hotel Conference Centre
Allure Hotel Ascend Hotel Collection
Holiday Inn Barrie Hotel Conference Centre
Holiday Inn Barrie Hotel Conference Centre an IHG Hotel
Allure Hotel & Conference Centre, Ascend Hotel Collection Hotel
Allure Hotel & Conference Centre, Ascend Hotel Collection Barrie

Frequently asked questions

Does Allure Hotel & Conference Centre have a pool?

Yes, this property has an indoor pool. Pool access is from 11:00 AM to 10:00 PM.

How much does it cost to stay at Allure Hotel & Conference Centre?

As of 19 Mar 2026, prices found for a 1-night stay for 2 adults at Allure Hotel & Conference Centre on 22 Mar 2026 start from NZ$186, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is Allure Hotel & Conference Centre pet-friendly?

Yes, this hotel allows cats and dogs (limit 2 total) with a maximum weight of up to 25 kg per pet. There's a fee of CAD 25.00 per accommodation, per day. Service animals are exempt from fees. Some restrictions may apply, so please contact the property for more details.

How much is parking at Allure Hotel & Conference Centre?

Self-parking is free at this property.

What time is check-in at Allure Hotel & Conference Centre?

Check-in start time: 3:00 PM; check-in end time: anytime.

What time is check-out at Allure Hotel & Conference Centre?

Checkout is at 11:00 AM. Late checkout is available for a fee (subject to availability).

Where is Allure Hotel & Conference Centre located?

Situated in the business district, this hotel is within 2 miles (3 km) of Allandale Recreation Centre, Barrie Centennial Park and Lackey's Bush Trail Trailhead. Splashon Water Park Barrie and Sadlon Arena are also within 3 miles (5 km). Allandale Waterfront Station is 28 minutes by foot.

Can I cancel my reservation for free and receive a full refund?

Yes, this property offers free cancellation on selected room rates because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.

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Reviews

Allure Hotel & Conference Centre Reviews

7.4

Good

7.4

Cleanliness

7.0

Amenities

8.0

Staff & service

6.8

Property conditions & facilities
Rating 10 - Excellent. 335 out of 1000 reviews
Rating 8 - Good. 284 out of 1000 reviews
Rating 6 - Okay. 179 out of 1000 reviews
Rating 4 - Poor. 105 out of 1000 reviews
Rating 2 - Terrible. 97 out of 1000 reviews

Reviews

Verified

10/10 Excellent

Michael

Liked: Cleanliness, amenities, property conditions & facilities
Nice room with some fast food right near by
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Thomas

Liked: Cleanliness, amenities, property conditions & facilities
Great room spacious clean and comfortable.
Stayed 1 night in Nov 2025
Verified

10/10 Excellent

Marc

Liked: Cleanliness, amenities, property conditions & facilities
Staff was great greeted us with a smile , very pleasant to deal with. Room was clean. My wife and i had a great experience.
Stayed 1 night in Oct 2025
Verified

8/10 Good

Robert

Liked: Staff & service
Their property is fairly nice. The air conditioning unit was a bit noisy but other than that the room was in good condition and the bed was comfortable.
Stayed 1 night in Sep 2025
Verified

6/10 Okay

John

Liked: Cleanliness, staff & service
Disliked: Amenities
Pool always seems to be out of order which was disappointing again. Otherwise, the stay and room was nice. The bed was very comfortable.
Stayed 1 night in Oct 2025
Verified

4/10 Poor

Rebecca

Disliked: Cleanliness, property conditions & facilities
Staff were friendly , beds were nice however bathroom tub was filthy and carpets , floors need replacing . Dog friendly hotel so expect some howling from pets left alone in the room
Stayed 1 night in Oct 2025
Verified

6/10 Okay

Samantha

Disliked: Cleanliness, property conditions & facilities
Staff was nice, decent water pressure in shower, bed was comfortable, there’s a restaurant on site…Shower needs a good scrub; grout between tiles in particular, top lock on door was broken(no part to fold over), pools closed
Stayed 1 night in Oct 2025
Verified

10/10 Excellent

Nathan

Liked: Cleanliness, amenities, property conditions & facilities
The bed was one of the most comfortable I’ve ever slept in! I would go back just to sleep in that bed!
Stayed 1 night in May 2025
Verified

8/10 Good

Laura

Liked: Cleanliness, staff & service, property conditions & facilities
really liked the location!
Stayed 1 night in Feb 2025
Verified

8/10 Good

Tracy

Liked: Cleanliness
Disliked: Property conditions & facilities
The stay was nice. The room was clean and very quiet especially since we were right next to a major highway. The building itself could use some repairs and the lack of availability to snacks was a little disappointing. Our check in clerk was great however the check out clerk was rather abrupt and was down right rude to me later over a change that they forgot to put on my bill. Definitely would stay again though.
Stayed 1 night in Oct 2025
Verified

8/10 Good

CALVIN

Liked: Staff & service
Room was nice. Staff were very good/helpfully Smell from fridge was not.
Stayed 1 night in Aug 2025
Verified

10/10 Excellent

David

Liked: Staff & service
Linens are clean room is fine but you can tell the hotel hasn't had an update in a while
Stayed 1 night in Sep 2025
Verified

10/10 Excellent

Russell

Liked: Cleanliness, staff & service, property conditions & facilities
Very nice Hotel,the staff were very polite and helpful
Stayed 1 night in Nov 2024
Verified

8/10 Good

CALVIN

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Staff were great. Room was excelent, and had good coffee.
Stayed 1 night in Jan 2025
Verified

6/10 Okay

Marsala L

Liked: Cleanliness
We love this place and stay a few times a year, mostly for the hot tub and sauna on a cold evening. When we booked, we were sent an email saying they were open and functional, and the day after when we checked in we were told they were closed all weekend for maintenance. That should have been known the day before and told to us. We would have booked another weekend. Pretty disappointed.
Stayed 2 nights in Oct 2025
Verified

10/10 Excellent

Heather

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Fast and easy check in/ check out. Friendly staff, clean room with a nice view
Stayed 1 night in Nov 2024
Verified

8/10 Good

Charles

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Comfortable stay
Stayed 1 night in Apr 2024
Verified

8/10 Good

Billie-Sue

Liked: Staff & service
For the price, I would stay again! Friendly staff and decent rooms!
Stayed 1 night in Sep 2023
Verified

10/10 Excellent

Carrie

Front desk staff was very friendly and check in was a breeze. Bed was comfy and room was very clean.
Stayed 1 night in Aug 2024
Verified

10/10 Excellent

Karen

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Been staying here for years, it’s central, it’s priced right and clean.
Stayed 1 night in Nov 2023
Verified

8/10 Good

Trisha

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Perfect stay for our one night

Check in was easy. It was a one night stay for concert tickets we had. Location was good. Room was spacious.
Stayed 1 night in Mar 2025
Verified

10/10 Excellent

Jamie

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Easy to get to. Clean rooms and staff are friendly.
Stayed 1 night in Sep 2024
Verified

10/10 Excellent

Katlyn

Liked: Cleanliness, staff & service, property conditions & facilities
Pet friendly and very polite employees
Stayed 8 nights in Oct 2024
Verified

8/10 Good

Glenda

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Friendly staff clean and comfortable
Stayed 1 night in Aug 2023
Verified

8/10 Good

eliana

Liked: Cleanliness, staff & service, property conditions & facilities
Staff was very pleasant and helpful
Stayed 1 night in Nov 2023