Madison Travel Guide

Tourist Guide

A busy urban street with historic buildings, a prominent clock tower, and a hill in the background.
A street lined with historic buildings, including a restaurant named 'The Hammond Family Restaurant'.
A sign for the Nature Center, Trail 1, and Observation Tower.
A street lined with historic buildings, parked cars, and a tree in the foreground.
A large yellow building with white columns and a garden in front.

Wisconsin’s capital and second-largest city offers spectacular natural and architectural beauty and many ways to enjoy watersports.

With five lakes, more than 250 parks and hundreds of miles of biking and walking trails, Madison is loaded with outdoor attractions. The city centre is perched on an isthmus between two lakes, Mendota and Monona. There are thousands of acres of fields, parks and dairy farms just outside the city. This natural environment contributes to Madison’s relaxed way of life.

Enjoy the watersports offered year-round on Lake Mendota, including water skiing and canoeing in summer and ice boating and ice hockey in winter. Stroll through the wetlands, prairie and forest of the University of Wisconsin-Madison Arboretum.

Visit Downtown Madison to see the seat of Wisconsin’s state government, the only state capitol built on an isthmus. Take one of the free daily tours to admire the rotunda’s extravagantly decorated ceiling and the building’s art and hand-carved furniture.

If you appreciate great architecture, head two blocks south of the Wisconsin State Capitol Building to the Monona Terrace Community and Convention Centre. The building is based on a design by Wisconsin native, Frank Lloyd Wright. Often considered one of the greatest architects of the 20th century, Wright designed many civic structures and homes in the city.

Madison regularly appears on lists of the country’s “most walkable” cities and is easy to get around. Since by law, new and redeveloped roads must accommodate pedestrians and bikes as well as cars, the city is constantly increasing areas with non-car access. If you want to pedal around the city, use Madison B-Cycle urban bike-share programme. For information about bike paths, visit the City of Madison’s website. Alternatively, use the Metro Transit bus service. Driving in the city centre is not recommended since parking is scarce and permits are required in some areas.

Madison’s residents may place a strong emphasis on healthy living, but they also know how to celebrate. Every Memorial Day weekend at the end of May, the city hosts four days of food, music and fun, dubbed “The World’s Largest Bratfest,” featuring thousands of juicy bratwurst sausages.

Our guide on where to stay in Madison

Find the best Madison areas for the activities you enjoy most.

Downtown Madison

The ample dining options and fantastic lake views are top of the list for many visitors to Downtown Madison. A stop by Orpheum Theater or Overture Center for the Arts might round out your trip.

Campus Area

While visiting Campus Area, you might make a stop by sights like Memorial Union Terrace and Lake Monona Shoreline Run.

Vilas

While visiting Vilas, you might make a stop by sights like Henry Vilas Zoo and Vilas Park.

Schenk Atwood

While visiting Schenk Atwood, you might make a stop by sights like Barrymore Theatre and Olbrich Botanical Gardens.

Monona Bay

While there might not be top attractions in Monona Bay, you can explore the larger area and discover places like Kohl Center and State Street Shopping.

The Madison Concourse Hotel and Governor's Club

The Madison Concourse Hotel and Governor's Club

3.5 out of 5
1 W Dayton St Madison WI
The price is NZ$240 per night from 5 July to 6 July
NZ$240
5 July - 6 July
includes taxes & fees
Stay at this luxury hotel in Madison. Enjoy free Wi-Fi, breakfast (surcharge) and a free airport shuttle. Our guests praise the breakfast and the pool in their ...
9.4/10 Exceptional! (3,918 reviews)
"Beautiful, clean, well-kept hotel that exceeded my expectations. Way better than the Hilton or Marriott. I can't wait to stay at this hotel (and in this great area of Madison) again."

Reviewed on 2 July 2026

The Madison Concourse Hotel and Governor's Club
Best Western Plus InnTowner Madison

Best Western Plus InnTowner Madison

3 out of 5
2424 University Avenue Madison WI
The price is NZ$212 per night from 5 July to 6 July
NZ$212
5 July - 6 July
includes taxes & fees
Stay at this hotel in Madison. Enjoy free breakfast, free parking and a free local area shuttle. Our guests praise the breakfast and the helpful staff in their ...
9.2/10 Wonderful! (1,002 reviews)
"Great place to stay ! Has a regular restaurant attached and breakfast is free in the morning. Rooms were a little on the small side but were renovated clean and cozy. Only down thing was pool was closed for remodeling which is a good thing ! Lots of shuttle vehicles to get you around every where. ..."

Reviewed on 1 July 2026

Best Western Plus InnTowner Madison
Baymont by Wyndham Madison West/Middleton WI West

Baymont by Wyndham Madison West/Middleton WI West

2.5 out of 5
8102 Excelsior Dr Madison WI
The price is NZ$147 per night from 12 July to 13 July
NZ$147
12 July - 13 July
includes taxes & fees
Stay at this family-friendly hotel in Madison. Enjoy free breakfast, free parking and a free airport shuttle. Our guests praise the breakfast and the helpful ...
8/10 Very good! (1,345 reviews)
"It was a very clean and well maintained room. The indoor pool and hot tub made my trip memorable."

Reviewed on 1 July 2026

Baymont by Wyndham Madison West/Middleton WI West
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
The Dylin

The Dylin

4 out of 5
611 E Dayton St Madison WI
Stay at this aparthotel in Madison. Enjoy free Wi-Fi, a 24-hour fitness centre and parking (surcharge). Popular attractions Capitol Square and Camp Randall Stadium ...
9.4/10 Exceptional! (156 reviews)
"The property is a self service/self check-in hotel. Texting a selfie to ensure I meet their security protocol was the first in a long list of issues. From the instructions on how to get in the front door, to parking, to an air conditioner that blew cold air on us, the list never seemed to end. I ..."

Reviewed on 1 July 2026

The Dylin
Madison & ~UW~-Madison Area Lakefront Home

Madison & ~UW~-Madison Area Lakefront Home

McFarland WI
Stay at this beach cottage in McFarland. Enjoy free Wi-Fi, a beach locale and a garden. Popular attractions Alliant Energy Center and Capitol Square are located ...
10/10 Exceptional! (203 reviews)
"Our stay at the lake house in McFarlan was absolutely wonderful. It was even better than the pictures, which is rare to say. The property was beautifully appointed, exceptionally clean, and thoughtfully designed with everything we needed for a comfortable and relaxing stay. The location was perfect ..."

Reviewed on 12 May 2026

Madison & ~UW~-Madison Area Lakefront Home
Doty ★ Walk to Everything -Hotel Quality- Downtown

Doty ★ Walk to Everything -Hotel Quality- Downtown

Madison WI
Stay at this family-friendly holiday home in Madison. Enjoy free Wi-Fi, laundry facilities and patios. Popular attractions Capitol Square and Camp Randall Stadium ...
9.8/10 Exceptional! (43 reviews)
"Well appointed apartment, great location 10/10. Definitely would book again."

Reviewed on 29 June 2026

Doty ★ Walk to Everything -Hotel Quality- Downtown
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Stay near popular Madison attractions

Activities

Cities near Madison