The best area to stay in Haskovo is the city centre, particularly around the central square, Ploshtad Svoboda.
This area is the heart of Haskovo, where you'll find most of the city's amenities and attractions. It's very walkable, with a pedestrianised zone around the square, making it easy to explore on foot. Key landmarks like the Monument of the Holy Mother of God are just a short stroll away, and you'll be surrounded by shops, restaurants, and cafes.
For couples, staying in the city centre offers convenience and a pleasant experience. You'll have easy access to evening strolls, dining options, and the cultural sites without needing to travel far. The central location also means you're well-placed for visiting the nearby Jazz Festival or other local events that often take place around Ploshtad Svoboda.
Solo travellers will also find the city centre an excellent base. It provides easy access to public transport for exploring further afield and a good selection of places to eat and relax.