Wow, it's a new APA hotel, located literally 1 minute walk from the exit of the main Fukushima train station. When you exit the shinkansen, you can see the hotel immediately.
Location was one thing, but the staff was wonderful, very helpful and spoke great English. In addition, there is an amazing onsen in the hotel, and a nice restaurant. The room I had was spotlessly clean, and offered all the usual APA benefits (free teas, toothbrushes, etc).
But again, location and price was what sold it for me. And the fact that it was relatively newly constructed was an added bonus. The hotel staff was amazing.