Cordovilla Travel Guide

Tourist Guide

Spend any time driving around Spain and you're likely to encounter a bullboard. These giant 46ft tall (14m) bulls have a lively history. The first ones went up in the 1950s as a marketing campaign for the Osborne sherry company (est 1772). At that time they were only 23ft tall (7m) tall and had a red brand emblazoned on them. A decade later the regulations changed, forcing the signs further from freeway. To compensate, Osborne doubled their height. That worked for quite a while, but by the 1990s there was a government backlash against ugly billboards along the highways. The Toros started to come down, only to be saved by an outpouring of public support for the now iconic signs. President Felipe Gonzalez relented and allowed the signs to remain, under the condition that the branding be removed. By this time the Osborne brand was firmly associated with the bulls, so the branding on the bulls was largely superfluous. Think of the bulls like the Golden Arches - there's just no need to say anything more. Some 90 or so bullboards still dot the Spanish landscape. This one near Salamanca is relatively easy to visit, as it stands next to a cell tower with an easy-to-access service road. For a map of the sign locations, check out this site: http://bit.ly/1AtG0oB
Spend any time driving around Spain and you're likely to encounter a bullboard. These giant 46ft tall (14m) bulls have a lively history. The first ones went up in the 1950s as a marketing campaign for the Osborne sherry company (est 1772). At that time they were only 23ft tall (7m) tall and had a red brand emblazoned on them. A decade later the regulations changed, forcing the signs further from freeway. To compensate, Osborne doubled their height. That worked for quite a while, but by the 1990s there was a government backlash against ugly billboards along the highways. The Toros started to come down, only to be saved by an outpouring of public support for the now iconic signs. President Felipe Gonzalez relented and allowed the signs to remain, under the condition that the branding be removed. By this time the Osborne brand was firmly associated with the bulls, so the branding on the bulls was largely superfluous. Think of the bulls like the Golden Arches - there's just no need to say anything more. Some 90 or so bullboards still dot the Spanish landscape. This one near Salamanca is relatively easy to visit, as it stands next to a cell tower with an easy-to-access service road. For a map of the sign locations, check out this site: http://bit.ly/1AtG0oB
Hospes Palacio de San Esteban, Salamanca, a Member of Design Hotels

Hospes Palacio de San Esteban, Salamanca, a Member of Design Hotels

5 out of 5
Arroyo de Santo Domingo, 3 Salamanca Salamanca
Fully refundable
The price is NZ$221 per night from 12 Feb to 13 Feb
NZ$221
12 Feb - 13 Feb
includes taxes & fees
Stay at this luxury hotel in Salamanca. Enjoy free Wi-Fi, an outdoor pool and breakfast (surcharge). Our guests praise the helpful staff and the property condition ...
9.4/10 Exceptional! (797 reviews)
great staff and location

Reviewed on 28 Dec 2025

Hospes Palacio de San Esteban, Salamanca, a Member of Design Hotels
Hotel Sercotel Las Torres Salamanca

Hotel Sercotel Las Torres Salamanca

3 out of 5
C/ Concejo Nº 4 Salamanca
The price is NZ$97 per night from 4 Feb to 5 Feb
NZ$97
4 Feb - 5 Feb
includes taxes & fees
Stay at this business-friendly hotel in Salamanca. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour front desk. Our guests praise the helpful staff in their ...
8.6/10 Excellent! (579 reviews)
Friendly and helpful staff

Reviewed on 22 Jan 2026

Hotel Sercotel Las Torres Salamanca
Sercotel Puerta de la Catedral

Sercotel Puerta de la Catedral

4 out of 5
Plaza Juan XXIII, 5 Salamanca Salamanca
The price is NZ$126 per night from 8 Feb to 9 Feb
NZ$126
8 Feb - 9 Feb
includes taxes & fees
Stay at this hotel in Salamanca. Enjoy free Wi-Fi, breakfast (surcharge) and room service. Our guests praise the helpful staff in their reviews. Popular attractions ...
9.2/10 Wonderful! (764 reviews)
Room design, high quality presentation

Reviewed on 16 Nov 2025

Sercotel Puerta de la Catedral
See all 302 properties in Cordovilla
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.
Salamanca Suite Studios

Salamanca Suite Studios

3.5 out of 5
Plaza de la Libertad, 4 Salamanca Salamanca
Stay at this aparthotel in Salamanca. Enjoy breakfast (surcharge), parking (surcharge) and daily housekeeping. Our guests praise the helpful staff and the property ...
9.6/10 Exceptional! (658 reviews)
El hotel de Salamanca suite studio, was perfect, clean, exactly want we expected. Amazing place, close to everything in the historic area. Breackfast was good and personal excellent service. For sure we comeback again. Thank you.

Reviewed on 10 Jan 2026

Salamanca Suite Studios
Zenit Aparthotel Hall88

Zenit Aparthotel Hall88

4 out of 5
Calle Peña De Francia 48 Salamanca Salamanca
Stay at this business-friendly aparthotel in Salamanca. Enjoy free Wi-Fi, breakfast (surcharge) and room service. Popular attractions Archbishop Fonseca College ...
8/10 Very Good! (323 reviews)
Right across street from Bus Station, so imo super convenient. 10-15 walk to Plaza Mayor. Hanna (cleaning staff I got to know over the two week stay) was super friendly and went above to ensure I was enjoying the room. I was able to store my bags after.check out until bus time. Highly recommend this. ...

Reviewed on 30 Aug 2025

Zenit Aparthotel Hall88
Prisma Suites

Prisma Suites

3 out of 5
C. Condes de Crespo Rascón Salamanca Salamanca
Stay at this aparthotel in Salamanca. Enjoy free Wi-Fi, premium bedding and rainfall showerheads. Popular attractions Monumento a Germán Sánchez Ruipérez and ...
9.4/10 Exceptional! (72 reviews)
Very nice and clean. Close to attractions

Reviewed on 30 Dec 2025

Prisma Suites
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Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.